Shop TODAY is editorially independent. Our editors selected these deals and items because we think you will enjoy them at these prices. If you purchase something through our links, we may earn a commission. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time. Learn more about Shop TODAY.
Wondering what to get everyone this season? We’re taking some of the guesswork (read: stress) out of holiday shopping with a curation of top-rated, bestselling, editor-approved items for everyone on your list.
From beauty and grooming sets that will enhance their natural glow to clothing and accessories that will support them on the go (and plenty of home goods and hot toys along the way), read on for 41 crowd-pleasing, life-enhancing gifts your loved ones will enjoy this season and, in most cases, well beyond.
To quickly jump to the category you're looking for, click on the links below or keep scrolling to see all 41.
- Best Beauty and grooming gifts
- Best clothing and accessories
- Best food and home gifts
- Best tech gadgets and toys
Don’t forget to check out Shop TODAY’s 2021 Gift Guide to find the perfect present for everyone on your list!
Best beauty and grooming gifts
Sol de Janeiro Venus Rising Set
Meant for all types of hair, this collection from Sol de Janeiro will help them deal with any dryness, breakage, or split ends. It also includes the popular and award-winning Brazilian Bum Bum Cream.
REVLON One-Step Hair Dryer And Volumizer Hot Air Brush
This popular air brush by Revlon is the No. 1 bestseller on Amazon in Beauty & Personal Care, and for good reason. It styles, dries and volumizes your hair in one step while reducing frizz and damage, so they can get a salon blowout right at home.
Stila Holiday Bounty Set
Give them the gift of great eye looks that stay put with this "bounty" of bestselling mascara, liner and brow picks from Stila. It even comes with its own pouch for easy, clean keeping.
Thrive Natural VIP Men's Skin Care Set
Give him a VIP treatment routine with this skin-care kit, which contains full-size bottles of exfoliating body scrub, shaving oil, face wash and moisturizing balm. Thrive's products are cruelty-free and contain only plant-based ingredients without any harsh synthetic additives that may cause irritation.
Tarte Amazonian Clay Cheek Set
There’s nothing like a pop of color to wake up the face, and Tarte has become one of our go-tos for a natural, blendable flush. Gift this wardrobe of blushes, bronzers and highlighters (valued at $75) to one lucky recipient or split them up to spread the joy.
Too Faced Cinnamon Swirl Sweet and Spicy Eye Shadow Palette
It doesn’t get much sweeter than this new eye shadow palette from Too Faced, which features a delectable mix of shimmery and matte shades for whipping up a range of confections. Some of our current favorites include "Lick the Spoon" (a rose-kissed neutral) for everyday and "Sticky Buns" (a medium copper) for play.
M.A.C Cosmetics The Ultimate Trick Mini Lipstick Vault
M.A.C. Cosmetics is back with their annual limited-edition lipstick vault, complete with 12 beloved minis that span across matte, cream and sheen. Top hits include bestselling shades like "Mocha," "Lady Danger" and "Ruby Woo."
IT Cosmetics It’s Day-to-Night Skin Love Moisturizer Set
Low temperatures and harsh winds can wreak havoc on skin in winter months. Treat them to a little extra TLC with this dynamic duo from IT Cosmetics, which boasts full sizes of the brand’s bestselling Confidence in a Cream Moisturizer and Confidence in Your Beauty Sleep Night Cream for around-the-clock hydration.
Dr. Dennis Gross Skincare Let It Glow Set
Dr. Dennis Gross knows a thing or two about radiant skin, which is why we were excited to discover this trifecta of glow-getting essentials available as part of a limited bundle for a mere fraction of the usual price. The Alpha Beta Extra Strength Daily Peels in particular are among our regular staples for improving texture and keeping signs of aging at bay.
Olaplex Healthy Hair Essentials
Help them maintain a healthy mane with this strengthening, shine-enhancing quad from Olaplex. The hair-care brand is offering some of its beloved formulas, including its TikTok-famous No.7 Bonding Oil, as part of a holiday-friendly set that’s ideal for all hair types.
Best clothing and accessories
Italic Essential Cashmere Crewneck Sweater
The cashmere sweater is a cold-weather classic, cherished for its polished silhouette, versatile fit and super-soft feel. Help them get the look with a crewneck from Italic, which offers options for both men and women in a range of shades at a fraction of the typical designer price (when it comes to styles, the V-neck sweater is another sure bet).
Aerosoles Catalina Flats
Speaking of classics, you can’t go wrong with a chic pair of ballet flats, and this shoe from Aerosoles comes with a near 5-star approval rating. Stuck on which of the 12 shades and textures to choose? Animal prints and quilted looks are both trending this season.
Reebok Thermowarm+Graphene Edgeworks Pants
If there's a man on your list that loves to get outdoors even in the cold, he will surely welcome either of these pants. The secret is graphene — one of the lightest, strongest, thinnest materials around, which also has the amazing ability to lock in heat. So he'll be good to brave the elements without worry of catching a chill.
Lululemon Align Pant
If she enjoys yoga, pilates or just appreciates a good pair of leggings (especially now that she’s working from home), consider Lululemon’s Align Pant, which has garnered a following for its stretchy, lightweight and buttery-soft fabric and a seemingly endless supply of colors and patterns (last time we checked, there were 29 for this style alone).
Allbirds Wool Runners
Who couldn’t use a new pair of kicks? Allbirds have been gaining traction among celebrities, along with other fashion and sportswear enthusiasts, for their sleek styles, comfy fit and renewable materials. Great for both men and women, they’re also machine washable.
BaubleBar Verbena 18K Gold Huggie Earrings
A good (as in subtle yet still statement-making) pair of earrings has the potential to elevate any look, and standard hoops are among our top picks for something that has universal appeal but still feels personal. These 18K gold huggies from BaubleBar are also hypoallergenic, so you don’t need to worry about any of the common sensitivities that can come with jewelry. The Bennett 18K Gold Tennis Bracelet is also worth a look.
Street Level Reversible Faux Leather Tote & Wristlet
This everyday tote from Street Level rivals high-end styles at a fraction of the cost, with a reversible interior and removable wristlet adding to its value. Scoop it up in one of three color combos for the girl who’s always on the go.
Victoria’s Secret Flannel PJ Set
While you’re at it, upgrade her pajama drawer with a matching set of flannel pajamas. Victoria’s Secret offers a relaxed fit for laidback lounging, along with a variety of patterns to pick from.
Parachute Turkish Cotton Robe
Complete their bath retreat with this plush robe from Parachute, which boasts a cozy shawl collar and is made of 100 percent long-staple Turkish cotton for peak softness. The brand also offers a Cloud Cotton version for those who tend to prefer lighter coverage.
Best food and home gifts
Harry & David Deluxe Meat and Cheese Gift Box with Wine
This assortment from Harry & David has all the makings of a crowd-pleasing charcuterie spread in one giftable box — perfect for coworkers, employees or the host with the most.
FLÎKR Portable Tabletop Fireplace
Whether they're big on roasting marshmallows or just sitting by the fire, this mini fireplace by FLÎKR is sure to add some holiday warmth to their space. It also has felt on the bottom to protect surfaces and can be used in or outside of the house.
Brooklinen Classic Core Sheet Set
Have a hot sleeper on your hands, or perhaps someone who just enjoys the finer things in life? Consider a fresh set of percale sheets from Brooklinen, known for their cool, crisp feel and luxurious 270 thread count (check the brand site for limited-edition shades).
Quince Organic Luxe Waffle Duvet Cover Set
We couldn’t broach the topic of bedding without mention of this duvet cover set from Quince, which combines quality and style at an unbeatable price. Available in White, Sand and Light Gray, consider it the perfect mixture of color and texture.
LAFCO Winter Currant Candle
Help them create an ambience with this luxurious candle from LAFCO’s holiday collection. It features a beautiful iridescent red jar and winter currant scent that burns up to 90 hours for setting and extending the perfect holiday scene.
Caraway Pans
When it comes to the stovetop, it doesn’t get much sleeker than Caraway (quite literally), which has been gaining momentum for its non-toxic, nonstick ceramic pans with modern silhouettes. The brand, which has been known to have items sell out, recently introduced a new Marigold shade and bakeware to its lineup.
Le Creuset Stoneware Heritage Covered Casserole Dish
Of course, any serious baker or cook would gladly welcome a piece from Le Creuset’s timeless stoneware. Start (or top off) their collection with this heritage casserole dish, which comes in a range of finishes.
NutriBullet Pro Blender
If they’ve been known to whip up a good smoothie, help them master the mix with a NutriBullet. This pro blender is built with a 900W motor to help grind nuts, fruits and seeds for added nourishment and flavor (we also like using it to create healthier salad dressings and homemade sauces).
Instant Pot 6-Quart 4-in-1 Air Fryer Oven
If they still don’t have an air fryer, let this pick from Instant Pot catch them up to their social feeds. The 6-quart oven will enable them to fry, roast, bake and reheat their way to meal bliss (here’s hoping they extend a few invites in the process).
Stonewall Kitchen Favorite Flavors Gift Basket
You know that friend or family member who’s always asking for extra sauces? This gift basket from Stonewall Kitchen is for them. Complete with the brand’s bestselling dips, jams and marinades, it has everything they need to have a saucy good time.
Tipsy Scoop Holiday Favorites Pack
For the sweet tooth, it doesn’t get much more exciting than this set of six boozy holiday ice-cream pints from Tipsy Scoop. Remove the seal to reveal limited-edition flavors like Butterscotch Crunch, Nutella Eggnog and more (first ship date is 11/15).
Blue Apron Meal Kits
Cold and tough weather conditions can prevent people from getting to the grocery store and going to restaurants, which is why we love the idea of gifting delicious meal kits that can be delivered right to their front door. Choose options and timeframes based on their preferences and schedules or opt for a gift card to be used at a time that’s more convenient for them.
Best tech gadgets and toys
Amazon Echo (4th Gen)
Give them the gift of their own virtual assistant with this smart hub from Amazon, which allows users to cue up their favorite music and entertainment with a simple voice command. It can also keep them informed with news and weather reports and help set alarms so they don’t miss any of life’s big moments.
Google Pixel Buds (A-Series)
Help the walker, runner or commuter in your life stay connected with these wireless buds from Google. They deliver up to five hours of clear, uninterrupted listening time (2.5 hours talk time) with every charge and are water-resistant for added protection on sweaty days.
Barbie Cook 'n' Grill Restaurant Playset
Barbie’s world is expanding this season with a new Cook ‘n' Grill Restaurant Playset that can be used to serve up an assortment of dishes and scenarios, complete with six play areas and 30+ pieces. Set with your scene? The brand has also introduced a new trio of dolls to its annual holiday collection (ages 3+).
Fisher-Price 4-in-1 Learning Robot
One gift, endless possibilities! This innovative bot from Fisher-Price offers three learning levels for supporting a child’s growth from infant to preschooler. Just signal the stage along the bottom to access over 120+ songs, sounds, numbers, letters, and more (ages 6 mos to 5 yrs).
L.O.L. Surprise! OMG Glamper Playset
Surprise and delight with this next-level glamping playset from L.O.L. Surprise!, which comes complete with its own DJ booth, cafe, fashion runway, and beyond. The compact, wheeled camper is also great for storing dolls when traveling (ages 3+).
Osmo Coding Starter Kit
Teach them something new with this starter kit from Osmo, which can be used in conjunction with an iPad or Fire Tablet to help kids navigate the exciting world of coding through three hands-on games. The brand also offers a range of curriculum-based games for keeping their minds sharp (ages 5-8).
Rainbow High Winter Break Fashion Doll
Help them create their own ski retreat with Rainbow High’s new line of Winter Break Fashion Dolls, which come with their own gear and two mix-and-match outfits for hitting the slopes in style. The brand also has a new set of wheels for getting around town (ages 3+).
Kid Made Modern Ultimate Art Collection Painting and Drawing Set
Encourage them to tap into their creative sides with this art collection from Kid Made Modern. The travel-friendly latch-close case opens to reveal painting materials, colored pencils, oil pastels, and more (ages 6+). For the more experienced artist, we also love this Mixed Media Art Set from Arteza.
Sky Rocket The Lovable Labradoodle
Considering getting a pet? Take the kids for a test run with this smart labradoodle from Sky Rocket. It performs a range of tricks and responds to voice commands similar to a real dog sans the messy clean-ups (ages 3+).
American Girl Kira Doll
Last, but not least, consider starting or expanding their American Girl collection with the brand’s Girl of the Year, Kira, an animal lover who spends her time caring for koalas, wombats and kangaroos in an Australian wildlife sanctuary (ages 8+). For those looking to splurge, the brand also just released its limited-edition Winter Princess Dolls just in time for the season (ages 6+).
Still looking for the perfect gift? Be sure to check out Shop TODAY’s 2021 Gift Guide to shop for everyone on your list, including:
- On a budget? We found great gifts under $25 for your nearest and dearest
- These are the top toys of 2021, according to Amazon, Macy's, Target and more
- 28 funny gifts for those who need a good laugh
- 40 best gifts for the 1-year-old who's growing up way too fast
Subscribe to our Stuff We Love and One Great Find newsletters, and download our TODAY app to discover deals, shopping tips, budget-friendly product recommendations and more!