Finding the perfect gift for any woman in your life can be quite complicated. There’s the question of what they already have and a worry of whether or not they’ll love what you bought. Thankfully, there are a number of trusted choices that will surely impress your mom, grandma, siblings or friends.
Whether she loves to unwind with a good book or snuggle up in a luxuriously soft blanket, we’ve got you covered with the best gifts for every woman, no matter the occasion.
Keep scrolling to find our complete list of the very best gifts for women, including award-winning, editor-tested and even celebrity-approved products to shop right now ahead of the upcoming holiday season.
Best home gifts for women
'Tis the season for great scents like this Homesick Winter Mantle candle that features top notes of Fraser fir and holly berry. This elegant candle is non-toxic and features a cotton wick and a reusable glass jar for decoration.
Of course, you can never go wrong with a Hydro Flask. This bestselling water bottle is also stainless steel and vacuum insulated. It comes in more than a dozen colors and makes for a great eco-friendly accessory she’ll use on a daily basis.
Associate editor Sierra Hoeger recently tested Hydro Flask's durability and shared her positive feedback with us. "Hydro Flask seriously impressed me," she stated. "Aside from some minimal damage on the stainless steel rim, it has no visible damage after being dropped. The brand says it’s made out of stainless steel, coated with a soft-touch exterior. This exterior (that is truly soft to the touch) helped it remain more durable than Yeti."
If your best friend or sister's been bit by the travel bug, we've got the gift for you. This chic French Riviera porcelain tray makes the perfect accent to any coffee table or dresser and is great for storing jewelry, keys and more. Associate editor Allie Wiserecently received a sample of this elegant dish and is already thinking of ordering more for all of her wanderluster friends. "It's super cute, useful and makes me want to book a trip abroad ASAP," she says.
Wise, who is a bolognese connoisseur, recently received a copy of this Joshua McFadden cookbook and insists it's the perfect gift for any pasta lover in your life. "Most of my friends and family know I'm no chef," she admits. "However, since skimming through the "Six Seasons of Pasta," I feel as if even a novice like me is qualified to cook up some delicious meals with these easy-to-follow recipes."
She can customize and change this welcome mat depending on the season to display a fun welcome message to guests. While it comes with 150 black and white tiles, for an additional $12, you can purchase a color tile pack for the ultimate welcome home. When it gets dirty, she can simply vacuum the mat or toss the pieces in the dishwasher for an easy clean.
Celebrity and reality star Kristin Cavallari previously told Shop TODAY that this Caraway Non-Stick Ceramic Baking Sheet is one of her favorite kitchen products. “I roast vegetables on those baking sheets almost every single day,” she said. “And what I love about those is that they’re non-toxic, but they also are so easy to clean, and they’re pretty, honestly. I think that they’re a great gift for people who love to cook.”
"I recently got my hands on Material's Salt Sphere and I couldn't love it more!" praises partnerships editorial assistant, Erica Marrison. "I love home cooking and salt is — like most people —something I use at every meal. The pot on top makes it easy to grab a pinch of kosher salt for cooking and baking, while the bottom portion holds my flaky salt, which I use for garnish. Not only is it functional, but it's so pretty on my counter! And the flaky salt dish on the bottom is perfect for passing across the table."
Custom charcuterie boards are all the rage right now and we can't get enough of this personalized one from Etsy! This buzzworthy kitchen essential is on Google's Hot 100 List this year and makes the perfect hostess gift for any sous chef!
If she prefers to do the cooking herself, she might as well have a pretty pan to do it in. The Always Pan is all over Instagram not only for its chic look, but also for how functional it is — it promises to replace eight kitchen tools and even comes with its own built-in spoon rest.
Best beauty gifts for women
"Where has this hair mask been my entire life?" questions deputy managing editor, Jess Bender. "Outside of professional salon visits, I don't think my hair's been this soft or bouncy or frizz-free in a long, long, long time. The directions were as easy as can be (use a small amount from top to bottom, leave on for 3-5 minutes before rinsing for a full minute) and it provided an ample amount of hydration I haven't seen with other hair masks I've used in the past. It also revived my natural waves with minimal effort. One colleague also commented that my tresses had gotten "so long" during the time frame I've been using it, which may be a fluke but I'll take hair compliments any day!"
Commerce editor Vivien Moon's mother Julia Moon is a big fan of this Pixi makeup product which won a Shop TODAY Mature Beauty Award for best foundation stick. “I fell in love with this foundation,” shared Moon. “It is a game-changer for me, offering a moisturizing foundation in a convenient stick form. It glides on effortlessly, providing a radiant and beautiful finish that hydrates while evening out my skin tone. [It’s] perfect for a quick, luminous glow on the go.”
Tarte’s bestselling Maracuja Juicy Lips products have a cult following — and for good reason! The plumping, shiny and moisturizing formulas deliver kiss-worthy lips every time.
Sometimes she just doesn’t have time to do a full wash and style so go ahead and give the gift of fresh hair. Better yet, this just might be one of the best dry shampoos on the market right now, according to a few of our editors.
"I'm all for gifting experiences, and this bath soak set brings the spa to your home," says partnerships associate editor, Lauren Witonsky. "The set features four of the brand's bestsellers created to ease aches, help you sleep and more. They smell great (though they have unscented options too), come in pre-measured packs and, according to the brand, deliver benefits in as little as 15 minutes. If you want to make the gift even more personalized, choose a soak that targets your recipient's needs!"
Lessen the appearance of acne with this full-coverage concealer, Wise says "blends in so easily," thanks to a near-perfect shade match.
If she’s always on the go and looking ways to be more efficient, this multi-use stick is a no-brainer. It can be applied on lips and cheeks for the perfect (and quick) pop of color. Plus, it’s a winner from last year’s Oprah Daily Beauty O-wards!
"I love, love, love this lipstick!" says Wise. "I typically prefer a more neutral shade and the rosebud is just perfect. It is easy to apply and goes on smoothly without feeling sticky. It also comes in a gold case that is super elegant and classy."
As you probably know, no one can get enough of the brand’s iconic Bum Bum Cream but this launch might just be our new favorite. With notes of black currant, jasmine, amber and freesia, it’s great to gift as a little something that’ll keep them smelling fresh and floral.
"True Botanicals is one of my favorite discoveries from working this job; all of the products I’ve tried from them have been nothing less than excellent," explains Bender. "This gift set is one of the better valued options amongst the beauty gifts floating about with three full-sized products (including their luxe eye patches) and a travel-sized version of the Shop TODAY Mature Beauty award-winning Chebula Cream. Best of all, the plush makeup pouch everything is wrapped up in is perfect to use long after the holidays are over."
Best lifestyle gifts for women
If she's a pickleball pro, she probably needs a racquet upgrade by now. Gift her with this set that allows her to play with a plus one. Included is two racquets and two balls, setting her and a partner up for success on the court.
Associate editor Shannon Garlin is hoping to receive a pair of over-ear headphones this holiday season. From work meetings to runs, they'll last through it all, thanks to a 22-hour battery life.
Bender gifted this extra-large beach shade to her mom, who's been soaking up the sun since April. It's made out of a spandex material that helps stretch it to fit at least eight people underneath, and offers UPF 50+ protection.
"I just gave these to my mom for her birthday last month because she complains about how her headphones never stick in her ears and she didn't want something bulky," says editor Vivien Moon.
They have a "flexible joint" and grip that helps them stay in place while you're taking a call or jogging. Plus, they have OpenAudio technology that allows you to remain plugged in to the outside world, (while still providing you with exceptional audio quality) without missing a beat.
Best fashion and accessory gifts for women
Shop TODAY senior partnerships editor Francesca Cocchi Zabloudil says likes Quince for affordable-but-luxe-feeling gifts. "Quince has some great $50 cashmere gifts, if you’re looking for a quality gift that still meets a budget," she says. " I bought this sweater for my mom and I think this scarf would be a great gift too!"
“This pair of yoga pants has become my go-to travel pant on top of being an every day activity pant that isn’t just for yoga,” says Moon. “I turn to them constantly because they’re so comfortable and soft making them an easy pair to throw on with anything. They’re flattering and are comfortable during any time of the month which is probably why I love them so much.”
They’re made out of a moisture-wicking and breathable polyester fabric that lends to their comfortability, making them their go-to for long road trips, plane rides or simply lounging.
Start her charm bracelet collection off with this silver bracelet from Pandora that features a heart-shaped clasp to secure it into place. Available in three different lengths to accommodate different wrist sizes, this bracelet can be decorated with a variety of charms including Disney-themed, her birthstone and more.
"I love these jeans so much, I wore them literally the day they came in the mail," admits production associate, Audrey Ekman. "The rigid denim has just the right amount of structure that feels and looks high quality, but they have a slouchy drape in a very cool, Gen Z-approved way through the leg that keeps them comfortable. Since they're part of Abercrombie's 'Curve Love' line, they're designed with extra room in the seat and thighs, solving that 'too tight in the thighs, gapping at the waist' problem I usually have shopping for jeans in straight sizes."
“Kendra Scott recently launched eyewear with frame styles that make a statement no matter where you’re going,” says Bender. “I’m eager to give these to my stylish mamita-in-law who loves to add a bit of drama to her everyday look.”
If she’s in the market for her next sneaker, consider tapping into the dad shoe trend with these editor-approved sneakers.
This style of New Balances carried Garlin through NYC and Walt Disney World — and didn’t require a breaking-in period. “They’ve been the most comfortable shoes I’ve ever worn, since day one,” she says. “No blisters; no arch pain.”
These stunning earrings will make a big splash at all your upcoming holiday parties. Made of 18k gold vermeil, these luxe earrings look super expensive and come in three different sizes, depending on your personal preference.
With the colder weather quickly approaching, it’s the perfect time to cozy up in your favorite sweats. This splurge-worthy jogging set features a drawstring waistband, sleeve thumb holes and side pockets for easy storage. Deals editor Rebecca Brown says this is the type of set she wants to "live in" and she'll wear them "all day long if she can." Made of viscose from bamboo, acrylic and spandex, these flattering sweats are super soft and long-lasting.
Who doesn't appreciate a pair of comfy clogs? These soft shoes feature a vegan shearling-lined footbed with added arch support and are machine washable. This gift is sure to put a smile on every woman's face.
"I firmly believe this dress works for just about every occasion: work, brunch with girlfriends, date night, holidays and Valentine's Day!" says social video producer, Anita Chomenko. "The bright red says Valentine's day without a heart print all over it. Wear it during the day and then head to dinner plans! Bonus!"
It's made out of a cozy, comfortable cotton material and is even pregnancy and breastfeeding-friendly, due to its "elasticated smocking stretches."
How we chose the best gifts for women
The Shop TODAY editors and writers search the internet to find the best products and sales out there. We use our own personal experiences with products and brands to make shopping easier for our readers.
Don’t forget to check out Shop TODAY’s other gift guides to find the perfect gift for anyone on your list including babies, toddlers, tweens, teens, seniors and more.
