Cyber Monday, the original online shopping holiday, has arrived! If you've been shopping all weekend, you've likely noticed irresistible deals on fashion staples, home essentials, beauty must-haves and more.
We're seeing deals up to 75% off from top brands on fan favorite items. Need a towel refresh? Brooklinen has got you covered with a hand towel set starting at $14. Buy a new TV over the weekend? Shop popular streaming sticks to complete your at-home viewing experience, starting at $20.
The following finds are all under $25, meaning you won't have buyers remorse for doubling — or even tripling up — on some of the basics, essentials and must-haves you see.
Fashion and accessory deals under $25
For just $5, you can stock up on this basic that features a scalloped square neck. Old Navy's sale ends tonight, meaning you only have a limited time to shop this affordable find.
This basic long sleeve is well-loved by thousands of Amazon reviewers — 4,208 to be exact — helping it earn the title of #1 bestseller in Amazon's Women's T-shirts category.
It's crafted out of a comfortable rayon and stretchy elastane fabric blend, ensuring it moves with you rather than being restrictive.
This moisture-wicking, breathable hoodie will quickly become a favorite in his wardrobe — plus it's available in 13 different colors and a range of sizes, so he can buy more than one to match multiple 'fits.
Our editors have previously described Bombas' socks as "soft, stretchy and comfortable." Plus, they hold their structured shape after countless wears and washes.
I fell victim to Facebook reels with these sweatpants. They're an affordable alternative to a popular favorite and the cropped length intrigued me, because most of my sweatpants have to be hemmed due to the length (and I don't want them to drag on the ground while I'm walking, especially in the city.)
Plus, the fabric is buttery soft and they have multiple jogger and wide leg options depending on your preference.
Clip this petite pouch onto a dog's leash, to keep treats and disposable bags within reach, or on an entryway table, for toting just the essentials when running errands.
We rarely see deals this good at Lululemon — this product is currently over 40% off, making it less than $15.
Speaking of hard-to-resist deals at Lululemon, keep unruly hair at bay with this hair clip that allows you to pull off a one-and-done up 'do. It comes in a burnt caramel, tortoise-like shade that helps it complement a range of outfits.
Most Black Friday and Cyber Monday deals at Target end today, meaning you have a limited amount of time to shop deals such as these trending clogs, now 50% off.
Furthermore, you can save 40% off matching loungewear while deals last, perfect for holiday movie marathons or snow days spent inside.
The pair of pants that complements this stretchy, spandex-y top are also 40% off, making this entire set less than $50.
Tech deals under $25
Save over 70% off EA Sports' latest iteration of their College Football video game. Players can "immerse" themselves in over 130 college football games, while gifters can rest assured they didn't break the bank.
This Bluetooth tracker can help you find your phone, keys, wallet and more via the device itself and its coinciding app. You can even enable SOS mode to alert friends and family members of your location should you need it.
"Much like Al Roker, my boyfriend adheres to the ABC — always be charging — life," says deputy managing editor Jess Bender. "We have smart chargers in every room of the apartment, most of them being this fast-acting Anker smart plug that charges my iPhones (yes, multiple iPhones) from 2% to nearly 90% in about an hour's time."
What's the best streaming stick? This is the question writer Danielle Murphy set out to answer — and found that she prefers Roku for its easy-to-navigate home screen and "fast and easy setup."
Now, you can score the brand's latest model for up to 52% off through the end of the day. Plus, you can shop select streaming platform subscriptions for less then $1!
Tired of tangled wires or constantly having to crawl below your desk to plug chargers in? Keep devices deskside with this power strip that conveniently clips to any desk, nightstand or countertop and includes three traditional outlets, two USB-C ports and two USB-A ports.
Beauty deals under $25
Shopping skin care this Cyber Monday? Kiehl's is currently 50% off through tonight, so stock up now while it's on sale! This facial cleanser is crafted with key ingredients squalane, apricot oils and avocado oil to ensure well-nourished, hydrated and exfoliated skin.
Have a beauty lover on your list this year? Don't break the bank — this all-in-one makeup brush set comes complete with everything they'll need for their getting ready routine.
"This is one of the first products that became a staple in my beauty routine!" says associate partnerships editor Erica Marrison. "I love it because it's easy to apply and super moisturizing, thanks to shea butter. There's also a really wide shade range, so you can choose what's perfect for you. I personally find that the product lasts forever in my makeup bag, too, so I rarely have to replace it — great bang for your buck!"
"I'm super prone to ingrown hairs, and this exfoliating splash is one of the few products I've tried that actually helps keep bumps at bay," says production associate Audrey Ekman. "The AHA blend gently exfoliates and I've found that it's been especially effective on the bikini line."
'Tis the season for dry skin! But it doesn't have to be — this moisturizer is packed with five different ceramides to ensure hydrated skin, as well as panthenol, to "lock in moisture," according to the brand.
Home and kitchen deals under $25
Should you be using a satin pillowcase? We vote yes — this specific one earned our stamp of approval during the Shop TODAY 2025 Sleep Awards, with one of our editors raving about how this simple swap transformed her hair and skin health.
Hosting over the holidays? Give your guest bathroom a refresh with this Brooklinen washcloth set that's currently 55% off.
Buffy is a Shop TODAY-favorite brand, with these pillowcases being recommended for their comfortable cotton fabric and soft-to-the-touch feel.
When's the last time you replaced your bedding? Experts we previously spoke to recommend refreshing your sheets and shams every 18 to 24 months.
This microfiber sheet set comes with everything you need for a proper reset, including a fitted and flat sheet as well as two pillowcases.
Associate editor Shannon Garlin relies on her Owala water bottle to keep her hydrated and cool during hot yoga classes. In addition to its amazing temperature retention (most likely due to a stainless steel interior), she loves how leakproof it is — making it easy to commute with to the office, airport and while running errands.
How we chose
We meticulously combed through thousands of products on sale during Black Friday 2025 to determine the absolute best Cyber Monday deals, identifying expert recommendations from previous reporting on Shop TODAY and staff-tested award winners.
We also consider factors like a high average rating (of over four stars), the amount of verified shopper ratings (over 1,000) and specific user feedback.
