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Prime Day 2021 is almost over. True & Co. bras are a must-have before it ends

Insanely soft, lightweight, easy to put on — what more do you need?
Woman using her cellphone in the bathroom and a Woman laying in bed in a black bra
TODAY Illustration / Cecilie_Arcurs / Getty Images / stock_colors / Getty Images

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I'll be the first to admit that finding a stylish and comfortable bra isn't always easy. So, when I heard about True & Co., an intimates brand that's won the hearts of shoppers for its comfortable, stylish bras, I decided it was worth exploring.

I recently tested a few items from the collection and totally understand why it's causing such a stir. Each of the True & Co. bras I tested were insanely soft, comfortable and lightweight. But there was certainly one style that stood out for me and that was the True Body Lift Triangle Bra.

If you too are in the market for a bra that offers all-day comfort, you're also in luck — True & Co.'s True Body Lift Triangle Bras are currently 30% off as part of Amazon Prime Day 2021.

The adjustable pull-on style is incredibly supportive, and I particularly enjoy the fact that it's underwire-free. All the more reason to take advantage of this True & Co. bra Prime Day deal and stock up on more — for under $45 each.

True & Co. bras Prime Day deals

True & Co. True Body Lift Triangle Bra

I actually forgot I was wearing it

Wearing a bra can be a real chore when you come across one that constantly digs into your shoulders or one that has the underwire from hell. But the craziest thing happened while I was testing the True Body Lift Triangle Bra: I actually forgot I was wearing it.

Once I adjusted the straps to the perfect spot, I went about my day and was blissfully unaware that I had a bra on. It's so soft and fits like a glove without feeling tight or cumbersome at all. My only critique would be the bra's removable pads, but that's a bit of a personal preference since I'm used to built-in cups.

Are True & Co. bras good?

It's strong enough to last through workouts

I put my new bra to the test while doing a range of workouts — stationary biking, ab work and dancing — and it passed with flying colors on each occasion. It offered plenty of support without feeling bulky or leaving me sweaty, which is quite a feat if you ask me.

The flexible size makes it easy to find the right fit

Bra sizes are supposed to be universal, but I always end up wearing different sizes in different brands. Luckily, the True & Co. bras took the guesswork out of finding the perfect fit with flexible sizes ranging from XS to XL. Each letter corresponds to a range of sizes — for instance, a medium works perfectly for sizes 34C-D and 36A-B — so you don't have to worry about buyer's remorse if you're ordering online, especially when you're scoring a 30% discount on Amazon Prime Day.

The pull-on design is ideal for lazy days

Putting a bra on and closing the clasps from behind takes a certain amount of skill, but it's something most of us do without thinking twice. Still, it can be a pain. So, when I realized this True & Co. bra has no closure — it just pulls on — I was excited for the opportunity to just toss it on and go about my day. Sure, it only saves me about 30 seconds in my morning routine, but every second counts on busy days!

It comes in a range of colors

Every bra collection needs a few basic colors like nude and black, and True & Co. certainly has those bases covered. But the brand also offers its Body Lift bra (and other styles) in vibrant colors like Berry and Retro Pink. And these days, it's the little things — like a fun pop of color — that put a smile on my face.

It's worth every penny

This bra is, admittedly, a bit of an investment. But during the two-day shopping event created by Amazon, I can score one (or, let's be honest, two or three) for just $45. I'm just excited to have finally found a bra that matches my new relaxed approach to my wardrobe.

For more of the best Amazon Prime Day 2021 deals and coverage, check out:

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