Target Deal Days is almost here! Here's how to save ahead of the big event
Let the season of sales begin.
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Gift Guides
From young crafters to bookworms, these 27 Advent calendars will keep kids on their toes all month long
These are sure to make for an exciting Christmas countdown.
These 29 Halloween PJs for the whole family are ghoulishly good
Tricks or it didn't happen.
Yes, Halloween advent calendars are a thing — 17 cool options to shop
Because it’s never too early to celebrate spooky season.
It's never too early to get into the holiday spirit — 62 Advent calendars to shop right now
From Legos to chocolates, this gifting staple is great for adults and kids alike.
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Toys
For when you need to find learning games for all ages, the newest toys for children and novelties.
New Baby Essentials
For when you need to find baby clothes, the best strollers and essential safety items for your newborn.
What's New in Shopping
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Prime Day
25 early Prime Early Access tech deals on headphones, speakers and more — starting at $10
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Style
A timeless blazer, bestselling concealer and more tried-and-true favorites — starting at $7
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Beauty
Chloe and Halle Bailey talk sisterhood, 'The Little Mermaid' and Oprah's motivational advice
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Stuff We Love
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Amazon Bestsellers
A fabric shaver, 'super balm' and more genius hacks for your everyday routine
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Kids & Babies
Will the new Magic Mixies Crystal Ball be 2022's hottest toy? Here's what you need to know
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Bestsellers
The Shop Report: tech steals, 'miracle' hair products and 18 more July bestsellers
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TODAY Illustration / Crocs
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Parenting Hacks
For when you need to find parenting gadgets, must-have products for new moms and our favorite parenting books.
Looking for something else? Here you can find recommendations from some of our most commonly shopped categories.
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From bracelets to cutting boards, make them feel special with these 75 custom gifts
These presents have an extra special touch.
74 gifts the teenager in your life will actually like
With picks ranging from beauty products to comic books, we've got you covered.
43 gifts to elicit excitement from the 'too cool' 13-year-old in your life
Even the pickiest teen will love these presents.
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Gift Guides
42 cool gifts for the 11-year-old who's impossible to shop for
There's something for every kind of tween!
Let's get creative! 36 great gifts for 8-year-olds, from DIY kits to drawing games
Your third grader will love these shopper-approved presents.
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Tech
Amazon is marking down so many of its devices — save on Kindles, Fire TV Sticks and more
Find deals on gadgets for everyone in the family!
47 gifts for the 7-year-old who's ready to take on the world
The kid in your life will love these (mostly screen-free) expert-approved presents.
From art kits to graphic novels, 38 imaginative gifts for every 6-year-old
Make their day with these great presents.
Nordstrom's back-to-school section has thousands of items — 20 to shop under $50
These kids' styles from Levi's, Adidas and more start at just $14.
44 interactive games, toys and books for the imaginative 5-year-old
As they move to big kid territory, the 5-year-olds in your life will cherish these presents.
These are the items that are actually worth buying in bulk, according to an expert
The practice can help you save money in the long run.
14 back-to-school outfit ideas that deserve an A+
Style experts share picks for every grade level
These gifts for 3-year-olds encourage development and are actually fun
These presents will help their imagination grow.
30 budget-friendly back-to-school essentials under $25
We found some major deals that'll take them to the head of the class.
From Levi's to backpacks, 21 affordable Sam's Club finds to help you transition to fall
Getting back into your routine doesn't have to break the bank.
Give your new college student a taste of home with these 7 care packages
Or you can build your own with essentials like socks, body wash, gift cards and more.
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Travel
10 pedestrian-friendly U.S. destinations worth exploring
See the sights without paying for gas or a rental car.
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Home
From smart hangers to sunrise clocks, 23 dorm essentials to prepare them for college life
There’s back-to-school shopping to be done!
From Cancun to Costa Rica, the resort is the destination at these new all-inclusive spots for families
These one-stop shops are perfect for a vacation — and many are budget-friendly, too.
From 25-cent supplies to teacher discounts, how to save at Target this back-to-school season
We found deals on laptops, backpacks and other must-haves.
19 family vacation ideas your teenager will actually be excited about
Some destinations might even be on your personal bucket list.
Shopping for her first bra? Experts recommend looking for these comfortable styles
Girls will actually want to wear these confidence-boosting bras.
22 budget-friendly lunchboxes and containers for mess-free meals
Ditch the brown paper bag this year.
From Nike to L.L. Bean, 21 budget-friendly backpacks for every student
Whatever their interest or aesthetic, these finds are durable enough to last the whole school year — and beyond.
From USB ports to waterproof interiors, these A+ (and budget-friendly) backpacks are college-ready
We found great options for as low as $25.
Don't miss out on the hottest Prime Day toy deals from Hasbro, L.O.L. Surprise, Hot Wheels and more
We found every kind of toy to grow your kid's imagination.
From Dyson to Apple, 30 deals to grab from Target's Deal Days sale before it ends
You can save on essentials from top brands — but not for long!
From clothing to diapers, 28 Prime Day baby deals to shop before they’re gone
These deals will only be around for a few more hours!
From Dyson to Apple, 31 deals to grab from Target’s Deal Days sale before it ends
You can save on essentials from top brands — but not for long!
25 of the best back-to-school Prime Day deals to shop now before they're gone
It's your last chance to avoid last-minute crowds while getting the best deals.
28 Prime Day deals on baby and parenting essentials
Including must-haves from FridaBaby, Huggies and more.
Start your back-to-school shopping now with these Prime Day deals up to 80% off
Avoid last-minute crowds while getting the best deals.