Back-to-school advertisements are running, Labor Day Weekend plans are being finalized and there's a little chill in the air that's hinting towards a change in the season.
The last thing on your mind (between parent-teacher night, upcoming Halloween costumes and turning over your closet) is what to prioritize when it comes to fall beauty.
Thankfully, Bobbie Thomas curated a list of her favorites — including splurge-worthy scents, a device that's going to help you reap the full benefits of your daily serum and more — on Jenna and Friends.
See the full list below, plus a few editor-favorites that will quickly become staples in your fall beauty routine.
Fall beauty products seen on Jenna and Friends
"Did you know 90% of traditional topicals like serums and moisturizers never make it past the surface?" says Thomas. This device is hoping to combat that, helping you receive the full slate of benefits.
It's a needle and pain-free device that you simply hover over your face while it spritzes the included collagen-boosting serum, hoping to seep further (20 times further, per the brand) into the skin compared to applying it with your hands.
Plus, TODAY readers can save 60% off this product now through 8/28 with code TODAY.
It seems as though shimmery and sparkly accents are here to stay (and most likely influenced by a recent album announcement). Thomas calls these multi-purpose sticks "grown-up glitter with a swipe of joy," further complimenting its no-fuss magnetic caps.
"After a long run of understated, minimalist eyes — thanks to bold lips and every blush stick, stain and drop imaginable — a swipe of shimmer or subtle color on lids is naturally making a fresh return," she says.
This is a new release from the Chanel fragrance line up, and while the scent is marketed towards men, Thomas says women are reclaiming them as their "signature — bold, complex and worn with intent."
She suggests lathering this on "as primer for your go-to scent or rub between your fingers and run a touch through your hair," for all-day, long-lasting effects.
Thomas says finding your next go-to scent could lie in these sample-sized kits, which make it easy to try out a variety of scents before landing on the perfect one.
More fall beauty products to shop
I've [Hoeger] been using O'Keefe's since high school, when my hands would get insanely dry in the wintertime. It has a non-greasy formula that keeps hands moisturized all day, without the need to reapply constantly.
I've [Hoeger] also kept this hand lotion at my desk for moments when I notice my hands need a little bit of hydration. The Santal and Vetiver scent is by far my favorite, as it's lightweight and not overwhelming.
"It's rare that I go through a moisturizer but this is one I keep next to me at all times of the year and especially during the fall," says editor Vivien Moon. "I love how moisturizing it is and how beautifully it layers. It's so rich but not heavy which is nice when you want the moisture without feeling greasy."
“Thanks to years of bleaching, my hair is pretty dry and damaged but this mask helps,” says writer Emma Stessman. “I was originally sent a sample from the brand and have repurchased it on my own multiple times, because I love it so much. When I’m using it consistently, my hair feels more hydrated and is softer after washes.”
Luxury perfumes don't have to come at a high cost. This set of five sample sizes from Le Labo are less than $40, and allow you to mix and match while finding your forever scent.
Thomas names this set as one of her favorites for helping you select a scent — it features a variety of notes including citrus, florals and more.
These travel-friendly bottles make it easy to take eight scents on your next trip, while also helping you determine which one you want to purchase a full-size bottle of.
It's full of Boy Smells' bestsellers, and it even comes with a coupon for when the time comes to splurge on another scent.
"I love skin scents for fall/winter because they feel really warm and comforting to me," says production associate, Audrey Ekman. "Last year, my favorite was Glossier You Doux, which is a super cozy scent that has notes of palo santo and violet. It smells like cuddling up with a loved one under a fluffy throw blanket in a boutique hotel."
"There are very few skin care products I repurchase and this is one of them," says Moon. "I've finished two bottles over the last few years and always go back to it whenever I feel like my skin needs a little boost of radiance. Because it has vitamin C in it, I use it on nights that I don't exfoliate and it's gentle enough for mornings too. I love how this serum leaves my skin looking radiant in a matter of weeks and is lightweight enough to use year-round."
"I still love wearing this fragrance into the fall because it has a gentle and floral scent," says writer Jannely Espinal. "There aren’t many perfumes on the market with cherry notes, so this one is a great addition for those mornings you want to smell fresh, plus it's a soft scent without being overbearing."
Described as a "warm and spicy" scent by the brand, it's become associate editor Kamari Stewart's favorite within the past year.
Stewart notes she's not one to normally go for vanilla, but this luxurious scent managed to win her over.
Meet the expert
- Bobbie Thomas is a TODAY contributor and style editor.
How we chose
The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers. The products above were chosen by Bobbie Thomas and members of the Shop TODAY editorial team.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time.




















