Valentine’s Day is nearly here — and whether you’re shopping for a romantic partner, a Galentine or yourself (which we always encourage), a thoughtful gift doesn’t have to come with a luxury price tag. To prove our point, we combed through Target’s Valentine’s Day section to find charming, highly giftable finds.
Decorating your home for the love-filled day? We're eyeing a trendy drinking glass that’s emblazoned with a sweet design — and practically made for cocktails. For instantly setting the mood at dinner, consider taper candles and bow-adorned holders.
You’ll also spot jewelry that feels sentimental yet remains wearable — like dainty gold-plated necklaces and crystal earrings to elevate everyday looks. If you're interested in a little self-love, there are a few beauty buys in store, too. Think: body scrubs and name-brand sets. Plus, there’s a ton of under-$10 items to choose from, like plush toys for little loves and even dish towels fit for the season.
These Valentine’s Day buys are too good to pass up. Shop our favorites at Target before they’re gone!
If you're a trend follower, chances are you've seen these glasses around. They're available with a ton of designs at a variety of shops, but we're loving this under-$10 Target option. We're eyeing the bow design for Valentine's Day, but there's a ton of other designs (think: croissants, avocados, sea shells and more) for other seasons, too.
Looking to spread the love to a little one in your life? This chocolate cake plush toy will make the sweetest gift (pun intended). At at just $5, it’s a fraction of the price of similar picks.
For just $5, this candle makes an affordable "to me, from me" gift, or gift for your Galentine. And since it's not too holiday specific, you can keep burning it all spring!
More Valentine’s Day candles:
You can never have too many lip balms! This one provides hydration (which we can all use more of during winter) while also offering shine and a wash of sheer color.
Bring the celebration into the kitchen with this set of two dish towels, embroidered with a whimsical bow.
This award-winning collagen mask was designed to give you a plump, hydrated look. Perfect for date night prep!
Tree Hut is known for their exfoliating body scrubs. If you're planning a self-love night in this Valentine's Day, opt for this "Wildflower Whirl" option, which boasts notes of neroli and jasmin, and will brighten dull winter skin, per the brand.
Hosting date night (or girls night) at home? These taper candles are festive, feminine and boast 10 hours of burn time, per the brand.
Pair your tapers with these bow holders, which come in both short and tall options. Not only are they ideal for your holiday tablescape, they'd look great on a mantel or side table.
This candle smells like a luxury fragrance for a whole lot less.
One of hundreds of five-star reviewers wrote: "I absolutely love the smell of this candle! It burns so beautifully and smells so good. I stock up every year and am so grateful the scent keeps coming back."
For those wondering what to get their girlfriends, she'll never be mad at a skin care upgrade.
If you need a gift for a romance reader, consider this deluxe edition of Emily Henry's "People We Meet on Vacation". Since the companion movie was just released, it's a timely pick — and it can double as bookshelf decor.
More Emily Henry romance novels:
- "Book Lovers" by Emily Henry (Target Deluxe Edition), $13.60
- “Beach Read" by Emily Henry (Target Deluxe Edition), $18.51
The winter holidays may be behind us, but cool temperatures are not! For the one who loves to stay cozy, these under-$30 Dearfoams are worth every penny.
Tiny Tags is a brand we turn to time and time again for sentimental yet affordable jewelry. This "You + Me" necklace has two rings, one that reads "love," another with ruby-like stones. Plus, the brand has tons of options — all of them under $30!
More Tiny Tags picks:
- Love Bar Chain Necklace, $16.25 (was $25), 35% off
- Heart Chain Necklace, $25
For less than $50, these gold-plated Kendra Scott earrings feature natural gemstones, per the brand. They're so versatile: pair them with a formal look (think: weddings and showers) or use them to elevate a plain white T-shirt. Plus, they're available in five colors.
When it comes to nighttime, nothing makes you feel put together quite like a matching pajama set. This short-sleeve top and cropped bottom option is made from a flexible and breathable modal fabric, practically calling spring.
For the girl who's working on her hydration goals in 2026, this is the ideal gift. According to the brand, it's leakproof, vacuum insulated (which means your drink will stay cool) and BPA-free.
Know a Clinique lover? This four-piece set includes brand best-sellers that your recipient is sure to love: High Impact High-Fi Full Volume Mascara in Intense Black, High Impact Gel Tech Eye Liner in Intense Black, Take The Day Off Makeup Remover For Lids, Lashes & Lips, and the famous Almost Lipstick in Black Honey.
For those who love flowers but wish they could last forever, consider your problem solved! This Lego bouquet provides an activity any couple can do together, while delivering lasting decor — and memories.
How we chose Target Valentine's Day picks
The Shop TODAY editors and writers search the internet to find the best products and sales out there. We research products, interview experts and use our own personal experiences to curate our recommendations and make shopping easier for our readers.
For paid content, the Shop TODAY editorial team independently chooses products to recommend that are sold by the retailer (in this case, Target). The retailer does not review or approve the content. Learn more about Shop TODAY.
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