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These 31 Valentine's Day gifts for him are affordable and adorable

Whether you're in a situationship or have been married 60 years, you can't go wrong with these unique gifts.
Kara Birnbaum/ TODAY

Struggling with what to get for the special man in your life for Valentine’s Day this year? We hear you — men can be tough to shop for!

It can be difficult to know where to start, but there’s a way to show him that you think he’s pretty great without resorting to something too cheesy. Even if they tell you they "don't need anything" or it seems like they might already have everything, you can still find a gift that is just as thoughtful as it is practical. From heart-shaped pizzas to a customized puzzle — we found 31 thoughtful and affordable Valentine's Day gift ideas for men.

Tech gifts | Foodie gifts | Self-care gifts | Unique gifts

Valentine's Day tech gifts for him

Customizable Leather AirPods Case

No matter their generation of AirPods, help keep them protected with this leather case that can be personalized with his initials. There's also an option to add a keychain for easy storing and accessibility.

Uncommon Goods Create Your Own Video Game Set

If your man loves to take apart and rebuild tech items in your house (much to your dismay), gift him with this video game set that allows him to create his own and play it afterwards. Using common program languages such as JavaScript, they'll be coding their new game in no time, with included cables, design cards and stickers and decorations for the exterior. This Game Boy-like device is a "great gift for the gamer enthusiasts," according to one reviewer.

Away Tech Case

For the guy who's always on the move, help him remain organized while traveling and never misplace a cord again with this case from Away. With spots for multiple chargers and electronics like earbuds, this small case can be accessed easily from any personal item for a quick charge, no matter the time or place. "This thing is the clown car of tech cases," said one reviewer after raving about how much they could fit within.

Apple CarPlay Stereo

For the car fanatic who is always looking to upgrade their ride, gift them with this Apple- and Android-compatible stereo, which allows them to mirror their phone screen onto their radio. With access to apps like Spotify, Apple Maps, messages, Apple Music and more, them — and their passengers — will be able to make phone calls, control music and more all with the touch of a button.

Marshall Emberton Bluetooth Speaker

This fancy portable bluetooth speaker can allow up to 25 hours of playing time on a single charge and is a perfect fit on a shelf in the living room — or for a trip to the beach when summer comes around.

Fujifilm Instax Wide 300 Instant Film Camera

Living in the moment is great, but capturing a moment is also just as meaningful. This Fujifilm camera allows you to make a memory last forever in a flash, and you can turn the photos into gifts of their own, too.

Valentine's Day foodie gifts for him

"Star Wars" Apron

May the force be with them while cooking breakfast, lunch or dinner in these "Star Wars"-inspired aprons. With three different characters to choose from, they can embody their favorite one while whipping up some good grub.

Dash Mini Waffle Maker

For the man who loves whipping up breakfast on the weekends, this mini waffle maker will be more than useful. You can even select the heart-shaped version for this special occasion.

W&P Craft Cocktail Syrup Set

Make your at-home happy hours a little bit happier with this cocktail syrup. It'll help him whip up the perfect old-fashioned, Moscow mule or spicy margarita in a flash. Just add the garnishes and ice cubes and, cheers, you’re set!

Kilne Santoku Knife

If he enjoys cooking, gift him this practical kitchen staple that the brand says can function as a chef’s knife, paring knife, and serrated knife. According to reviewers, the highly rated item is also well made and easy to handle.

Manly Man Co. Meat Card

Any meat lover will get a kick out of this not-so-normal greeting card. You can put any message, up to 100 characters, on an actual piece of jerky. It's a delicious way to tell someone that they meat the world to you.

Brooklyn Brew Shop Pickle Making Kit

If he loves taking on random projects, look no further for the perfect gift. This kit comes with everything he'll need to make homemade pickles. Yum!

Sur La Table Online Cooking Class

If he loves to cook or you're looking for an experience gift this year, opt for a cooking class. Sur La Table offers dozens of courses on everything from desserts to mouthwatering dinners that will make this Valentine's Day one to remember.

Valentine's Day self-care gifts for him

Beard Grooming Kit

Maybe the gift of a clean shave will be a gift for you, too. This grooming kit has over 20,000 reviews on Amazon and is bound to provide results that your guy will love.

For Hims Everyday Moisturizer

Help him build a morning routine that will leave his skin feeling less oily and more hydrated with this moisturizer from For Hims, where he can also choose to customize a skin care regimen that tailors to his specific needs.

Dollar Shave Club Bundle

For less than $20, gift him with this sample shaving bundle that will set him up for scraggle and scratch-free success when it comes to a clear face. In this bundle, he'll get a razor with six blade refills, and samples of the brand's prep scrub, shaving butter and their post-shave dew. Even better? You don't have to have a subscription to purchase it.

L.L. Bean Men's Flannel Robe

"Soft fabric," "great quality" and a "nice, cozy flannel," are just some of the things reviewers had to say about this robe from L.L. Bean. Lounge days and post-shower routine just got more comfortable thanks to this flannel bathrobe.

Luna Weighted Blanket

If a better night's sleep is on their list of New Year's resolutions, help him achieve those goals with this 15-pound weighted blanket. With a range of weight to choose from (from 10 to 30 pounds), select the one that will comfort him and fit your bed best. "I found Luna and was very happy with the quality, weight, comfort, etc," said one reviewer.

Unique Valentine's Day gifts for him

'47 Brand Golden State Warriors Two-Tone Ball Cap

Whether you curate his closet or he's the fashion-forward one in the relationship, impress him with this baseball cap that looks different than the other game day gear taking up real estate in his wardrobe.

Create Your Own Reel Viewer

Double the blast from the past by gifting him with this reel viewer that is reminiscent of childhood, filled with some of your favorite memories. Look back on dates, vacations or silly moments through a gadget that was most likely one of his favorites growing up. This "fun gift with a nostalgic feel" will be hit.

Adventurous Couples' Valentine's Day Set

This challenge set will let you and your Valentine celebrate the special moments you've shared together and help plan all your future adventures. The retro reel viewer lets you show photo snippets of your past, and the pint glasses have talking points that are perfect for date night.

Custom Neon Sign

Whether it's for his man cave or the family game room, this personalized neon sign is such a fun gift for Valentine's day.

What I Love About You by Me Book

Channel his sentimental side with a personalized book written by you for them. This provides pages upon pages of fill-in-the-blank prompts specifically about your significant other.

Chicago Tribune Custom Front Page Puzzle

Turn any date (your anniversary, Valentine's day, you name it) into a puzzle! This customizable gift option is made from the front page of the Chicago Tribune issue of your choice.

Where We Met Map

Have a favorite vacation spot or meaningful place you've been longing to visit? You can turn it into a customized print and frame it for a sentimental gift this year.

Banana Republic Stain-Resistant Dot Tie

If your favorite guy loves to wear a suit and tie, he’ll appreciate this wintry wool update to his accessory collection. The Tie Bar collaborated with a historic Italian mill to create this collection of affordable ties.

MeUndies Matching Set Underwear

A little something for you, and something for him! Underwear company MeUndies allows you to put together a matching set of undies for you and your boo. Our personal favorite? The wine-and-cheese pairing print that is perfect for date night.

“Billion Dollar Whale: The Man Who Fooled Wall Street, Hollywood, and the World” by Tom Wright & Bradley Hope

If your guy couldn’t get enough of the Reddit GameStop stock market frenzy last year, this book is sure to excite. This thrilling true story exposes the rise and fall of a “modern Gatsby.”

Minnetonka Genuine Shearling Slippers

Sometimes the simplest gifts can be the most appreciated. Every guy needs a great pair of slippers for lounging around the house.

Maine Guide Zip-Front Jac-Shirt With PrimaLoft

We all know men love clothes that are practical, but that doesn’t mean they can’t also be stylish. Both a shirt and a jacket, this piece from L.L. Bean is the perfect layering piece for colder months.

Custom Sound Wave Art Print

Nothing says "I love you" more than saying ... "I love you." This custom print puts any significant sound into a visual image, so you can make cherished words and songs part of your home decor.