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12 best products for color-treated hair, according to experts

Keep your color fresh all season long!
Woman wearing a white towel in bathroom taking care of her hair
TODAY Illustration / FreshSplash / Getty Images
/ Source: TODAY

Summer is almost here! While everyone is switching out their wardrobes and trading boots for sandals, you might be looking to make a more drastic change with your look — perhaps with your locks. While dyeing your hair is fun, the process can be pretty pricey and time-consuming. So, when you make a hair color change, you want to make it worth your while.

Keeping your hair color fresh can sometimes seem like an uphill battle, but with the help of the right products, your brand-new hue can go the distance. Some of the top hairstylists and colorists rely on these genius solutions to keep their clients' color looking brand-new between appointments. Now, you can too!

Best shampoo for color-treated hair

Pravana The Perfect Brunette Toning Shampoo

"Most brunettes' hair color fades quite brassy from daily wear and tear," said colorist Bianca Hillier of Andy Lecompte Salon. "This shampoo is a great at-home quick fix because it consists of blue and green pigmentation that you can actually see when you squirt it out of the bottle. Any color expert knows that cool tones such as blue and green can cancel unwanted orange and red tones in the hair. All you have to do is shampoo and let it sit in your hair for a few minutes while it actively mutes out those unwanted warm tones."

Best conditioners for color-treated hair

Olaplex Hair Perfector No. 3

"A concentrated at-home treatment is a must for all color-treated hair," said celebrity hairstylist Kendall Dorsey. "This one from Olaplex helps to restore hair back to a healthy state, reverses damage and strengthens the hair structure, so you can continue to color your hair without fear of further damage."

Amika Soulfood Nourishing Mask

"This mask helps strengthen and moisturize, which helps prevent color from fading quickly," said Stephanie Brown, Master Colorist at New York City's Eddie Arthur Salon. "You should do a mask at least once every two weeks, or more if your hair is dry and damaged. Leave the mask on for at least 10 to 20 minutes to get the full benefits."

Color Wow Color Security Conditioner

"This conditioner has eight translucent conditioning agents that will not dull or change the color makeup of the hair," said Gina Rivera, hairstylist, beauty expert and founder of Phenix Salon Suites. "It’s also perfect for detangling and smoothing color-treated locks. It strengthens the hair and prevents it from breaking."

Keracolor Color Plus Clenditioner

"This is great for clients who are taking a jump on the wild side of color (so your pinks, purples and blues)," Nine Zero One master stylist Amber Maynard Bolt said. "But what is great about a product like this is that if you’re a brunette who turns unwanted warm all the time, you can use the silver or silver-blue to help tone between color sessions. It’s also great to help with fading redheads! So it’s not just for 'fun' color."

IGK Call Time Styling Primer

"Using a heat protectant before heat styling is very important if you want to maintain your color and prevent it from oxidizing," Brown said. "This styling product has a UV protectant and doubles as a detangler. It also has coconut oil and water which protect your locks from heat and the sun, keep your color from fading and keep hair soft and frizz-free."

Best shampoo/conditioner combos for color-treated hair

Joico K-Pak Color Therapy Shampoo

Joico K-Pak Color Therapy Conditioner

"These products help target both moisture and protein-depleted hair, so they're great on clients who use a lot of bleach/lightener," Bolt said. "The key ingredient is the Quadra bond peptide complex that restores and repairs the hair's natural layer. It allows for color longevity as well as reconstruction and hydration."

Kerastase Reflection Chromatique Sulfate-Free Shampoo

Kerastase Reflection Chromatique Sulfate-Free Conditioner

“I have experimented and tested out a ton of products, and by far I have seen the best results for my clients with this shampoo and conditioner," said celebrity hairstylist Marc Mena of Exclusive Artists, whose clients include Chrissy Metz, Mindy Kaling and Neve Campbell. "They keep color vibrant and also lock in shine and moisture, so hair stays healthy, shiny and beautiful."

Paul Mitchell Platinum Blonde Shampoo

Paul Mitchell Platinum Blonde Conditioner

Kathleen Firth, stylist and owner of Raika Studio Salon in New York City, swears by Paul Mitchell Platinum Blonde shampoo and conditioner. “For our blondies out there, this violet-tinted, color enhancing formula cools brassiness and eliminates warm tones, while also hydrating and adding shine. It’s great for blonde, white and silver tones,” she said.

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