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Beauty

Whether you’re looking for affordable skin care or a new makeup go-to, you’ll find it here.

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TODAY staffers tried over 450 beauty products in 2023. Meet the 119 winners of our first-ever Beauty Awards.
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Clinique Almost Lipstick in Black Honey

This editor favorite has been around since 1989 but is a current bestseller on Amazon.

$25.00

Amazon

$25.00

Ulta

$25.00

Sephora

Good Molecules Yerba Mate Wake Up Eye Gel

This under-$10 option is the No. 1 bestselling eye gel on Amazon right now.

$5.99

Amazon

$6.00

Ulta

$6.00

Good Molecules

Dermora 24K Gold Eye Mask

One TODAY staffer says these eye masks help reduce puffiness.

$11.75

$14.99

Amazon

L’Oréal Paris Self-Tanning Facial Drops

One writer says she loves this facial drops for a "natural glow."

$15.99

$18.99

Amazon

$24.29

Walmart

Rizos Curls Curl Defining Cream

One writer says this cream cut their styling time "in half."

$21.99

Amazon

CC+ Cream with SPF 50

TODAY readers can save 30% off with code TODAY on the brand's site, now through 5/30.

$32.90

$47.00

It Cosmetics

$47.00

Ulta

$47.00

Sephora

Bye-Bye Under Eye Concealer

TODAY readers can save 30% off this product with code TODAY through the brand's site, now through 5/30.

$20.30

$29.99

It Cosmetics

$29.00

Sephora

$29.00

Ulta

For when you need to find hair supplies including sulfate free shampoos, conditioners and flat irons to avoid frizz and bad hair days.
For when you need to find affordable makeup products to refine your look and shop makeup brush sets, eyeshadow palettes, concealers and more.
For when you need to find some of the best face moisturizers, face masks, eye creams and dermatologist-recommended brands for your daily skin care routine.
Looking for something else? Here you can find recommendations from some of our most commonly shopped categories.