We Rounded Up The Best Deals from Ulta's 21+ Days of Beauty — 50% off Too Faced, Smashbox and More

Spring clean with these limited-time beauty deals.
Vivian Le / TODAY
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We're just a few days away from the first day of Spring. While we're anxiously counting down the days until warmer weather, I'm remedying my winter blues by shopping one of the season's biggest sales: Ulta's 21+ Days of Beauty!

What is Ulta's 21+ Days of Beauty?

Ulta's 21+ Days of Beauty sale is a multi-day event consisting of new daily deals at 50% off, on top of already marked-down items (Note: Select products are on sale throughout the event). Regardless of status, even if not a member, all customers can shop the daily deals from now until March 26.

If you're a Diamond or Platinum Ulta Beauty Rewards member, you can enjoy free shipping during the event when purchasing at least one Beauty Steal. All other customers can earn free same-day delivery on any purchase over $35.

How often does Ulta do their 21+ Days of Beauty sale?

The 21 Days of Beauty sale is a bi-annual event that occurs once in the spring (currently!) and once more in the fall. You can shop the sale both in-store and online throughout the 21 days. This year, however, the retailer revised the event to be 21+ days of deals, and we'll be updating this page with frequent discounts throughout the sale event.

From Shop TODAY Beauty Award winners to luxury beauty, keep reading to discover our favorite Ulta 21+ Days of Beauty deals.

Best Ulta 21+ Days of Beauty Sale deals

Tuesday, March 17

Curlsmith Curl Quenching Cleansing Conditioning Wash

Shop TODAY editorial assistant, Annie Shigo, uses this and loves how it adds a bounce to her curls while making them shiny. She says, "It adds such a great amount of shine to my hair and makes it really hydrated."

First Aid Beauty KP Bump Eraser Body Scrub

Shigo has also used this body scrub to help exfoliate her skin in the summer. She says, " I use this before I shave or after a trip to give my skin a good scrub."

SEEN Frizz + Repair Treatment Mask

Using this hair mask can help reduce frizz on your hair, says the brand. One reviewer says, "My hair is soft, frizz seems smoothed without using an extra styling product like I normally would when not using a mask, and my hair doesn’t seem weighed down despite using conditioner too."

T3 Aire IQ Intelligent Hair Dryer

Need a great hair day? Try this T3 hair dryer that can do everything from blowouts to diffusing hair. Writer Danielle Murphy tried it and says, "My hair gave off a healthy, just-got-back-from-the-salon look."

Shop more Ulta 21+ Days of Beauty deals here.

Wednesday, March 18

Too Faced Born This Way The Natural Nudes Eye Shadow Palette

Whether you want a classic smoky eye or a simple color that complements your skin tone, this palette is great for keeping in your beauty cabinet and bringing it on your travels.

This primer has over 5,000 positive reviews that say it is great for oily skin, workouts and date night looks. The primer helps to smooth lines and wrinkles and make your skin look smoother.

Shop more Ulta 21+ Days of Beauty deals here.

Thursday, March 19

Nioxin Hair Fall Defense Shampoo

This shampoo helps make your hair stronger and longer, by starting at the root and removing buildup. Editor Julie Ricevuto credits it with helping her combat stress-induced hair loss and it is also a Shop TODAY Hair Award winner.

Get that "just out of the shower" look without having to actually take a shower. This dry shampoo is made specifically for after workouts to help clean and refresh hair.

Nodpod Sleep Mask

This sleep mask has won a Shop TODAY Sleep Award for being one of the best masks to travel with. If you love a weighted blanket, you have to try this.

Persona 24 HR Waterproof Eyeliner

This eyeliner is ready to go the distance for you with a 24-hour waterproof look. It comes in nine shades and reviewers say it looks just as good at night as it does in the morning.

Shop more Ulta 21+ Days of Beauty deals here.

Friday, March 20

Benefit Cosmetics 24-HR Brow Setter Clear Brow Gel

Get that laminated brow look without all the extra hassle. This brow gel can set your brows into shape and provide a lasting hold. It has won a Shop TODAY Beauty Award for being the best brow gel in the past.

Too Faced Cloud Crush Blurring Blush

Whether you like bright pink or want something rosy, this blush is made to blend in with your skin tone to give a natural-looking flushed look.

IGK GOOD BEHAVIOR Spirulina Protein Smoothing Spray

This spray works in multiple ways to not only protect your hair but to also enhance it. It protects against humidity and UV damage and offers 24-hour frizz control and 450-degree heat protection.

Shop more Ulta 21+ Days of Beauty deals here.

Saturday, March 21

Mac Studio Fix Powder Plus Foundation

Get a matte-looking finish after using this foundation powder. It also provides 24-hour oil control and has over 2,000 positive reviews.

Lancôme Genifique Ultimate Recovery Serum with Beta-Glucan

This serum works to add hydration and smooth out fine lines and wrinkles by repairing your skin's barrier. The formula includes 90 trillion Beta-Glucan molecules in each dropper to help your skin recover.

Divi Scalp Serum

Scalp care is a very important part of a hair care routine. It can help remove product buildup and let your roots breathe. One reviewer says, "I highly recommend this product for anyone dealing with scalp psoriasis”, eczema on the scalp”, dry scalp or dandruff” even people with an oily scalp that are wanting a scalp serum to help hair growth."

Benefit Cosmetics Hoola Bronzer

Shigo is also a fan of this bronzer and has been using it for over a decade. "I splurged on this bronzer in high school and love how it adds a subtle bronze that is not too loud," she says.

Shop more Ulta 21+ Days of Beauty deals here.

How we chose

The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers. The products above were chosen based on customer reviews and the best deals during the Ulta 21+ Days of Beauty sale.