Spring is just around the corner which means we’re ready for a style refresh. Right on cue, Target is rolling out new finds across categories — including a limited-edition designer collaboration with Roller Rabbit. Shop TODAY contributor Melissa Garcia stopped by Studio 1A to share a preview of the exclusive collection, which officially drops March 7 at 3 a.m. ET, along with more stylish finds to shop right now.
Roller Rabbit x Target: preview the limited-edition collection
Longtime Roller Rabbit fans and newcomers alike won't want to miss the 250-piece Target collection, which includes family pajamas, colorful dresses, picnic accessories and more at accessible price points. Garcia's picks from the line clock in at $50 or less!
In the beauty department, Garcia shares an innovative two-in-one heated curling brush, a recently launched heat protectant and a tinted gel for creating fuller, natural-looking brows. Planning a getaway? Garcia recommends a $12 straw hat that packs like a dream. And while we're on the woven trend, there's a pair of Mary Jane flats you'll want to keep wearing all through the summer.
Browse Garcia's picks below, and sign up for our Stuff We Love newsletter to be notified when Roller Rabbit x Target is officially available to shop and for SMS alerts to get a reminder via text. If Target’s past designer collections are any indication, it’s likely that this one will sell out fast!
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Roller Rabbit x Target Floral Vines Long Sleeves and Pants Pajama Set
$40.00
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Roller Rabbit x Target Roadtrip Long Sleeves and Pants Pajama Set
$40.00
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Roller Rabbit x Target Sea Life Long Sleeves and Pants Pajama Set
$40.00
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Roller Rabbit x Target Vacation Short Sleeve Maxi Dress
$50.00
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Roller Rabbit x Target Bouquet Short Sleeve Maxi Dress
$50.00
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Roller Rabbit x Target Woven Picnic Basket
$50.00
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Roller Rabbit x Target Vacation Fringe Canvas Tote Bag
$35.00
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Roller Rabbit x Target Star Medallion Fringe Canvas Tote Bag
$35.00
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Roller Rabbit x Target Disco Hearts Wave Picnic Blanket
$45.00
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Roller Rabbit x Target Stamped Floral Picnic Blanket
$45.00
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Shade & Shore Packable Straw Short Brim Floppy Hat
$12.00
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Odele Dry Thermal Protection Spray
$11.99
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Universal Thread Women's Royce Shoes with Memory Foam Insole
$40.00
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FHI Heat SwiftStyler FlexCurl Retractable Speed Styler Heating Curling Brush
$69.98
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NYX Professional Makeup Brow Glue Eyebrow Gel
$9.99
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Roller Rabbit x Target Floral Vines Melamine Dinner Plates Blue (4 Piece)
$20.00
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Roller Rabbit x Target Geo Hearts Short Sleeves and Shorts Pajama Set
$25.00
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Roller Rabbit x Target Floral Vines Beach Towel
$25.00
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Roller Rabbit x Target Byoma Disco Hearts Wave Skincare Set
$25.49
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Roller Rabbit x Target Daisy Floral Terry Ankle Dress
$45.00
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Roller Rabbit x Target Long Sleeve Eyelet Embroidered Collared Mini Shirtdress
$45.00
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Vitamasques Pink Vanilla Plump & Repair Tinted Lip Butter Balm
$4.99
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Universal Thread Semi-Precious Beaded Quartz and Tiered Drop Earrings
$11.99
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A New Day Flower Square Scarf
$15.00
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Universal Thread Semi-Precious Quartz Cord Pull Adjustable Pendant Necklace
$16.98
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A New Day Pinched Oval Sunglasses
$17.00
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Universal Thread Pintuck Lace Tank Top
$18.75
$25.00
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A New Day Straw Oval Shoulder Bag
$30.00
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A New Day Embellished Beaded Flap Shoulder Bag
$35.00
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Universal Thread Oversized Slouchy Shoulder Bag
$35.00
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Universal Thread Sleeveless Woven Maxi Sundress
$38.00
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A New Day Women's Amara Flats with Memory Foam Insole
$40.00
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Levi's Cinch Barrel Jeans
$69.99
Roller Rabbit is famous for its cotton pajamas — even Garcia’s teen daughter is obsessed (and hoping to snag a pair of these before they sell out)! This set gives off classic “coastal grandma” vibes for lounging in style.
Matching Roller Rabbit x Target kids pajama styles:
Even the guys can join in on the fun! Featuring a whimsical road trip bus print, this pajama set comes in all sizes — including boys and men’s — and practically begs for a vacation getaway.
Matching Roller Rabbit x Target family pajama styles:
- Baby Roadtrip Bodysuit, $18
- Toddler Roadtrip Pajama Set, $20
- Boys Roadtrip Pajama Set, $20
- Girls Roadtrip Pajama Set, $35
- Men’s Roadtrip Pajama Pants, $30
This beach-inspired pink set is available in girls, toddler and baby sizes, so there's an option for all the ladies in the house.
Matching Roller Rabbit x Target kids pajama styles:
With a feminine puff sleeve and a classic A-line silhouette, this sundress is perfect for wearing all spring and summer long. Pair it with flats for daytime outings or dress it up with heels or wedges during the evening.
Featuring a turnover collar and full lining, this maxi is a polished, one-and-done option that makes getting ready effortless.
Garcia is a self-proclaimed foodie, so snacks are a “yes.” Now, carry them in style with this wicker picnic basket. The woven exterior taps into the popular woven accessory trend, while the interior features an insulated compartment and elastic bands to help keep bottles and other items upright during transport.
Roller Rabbit x Target picnic snacks and beverages:
- Decorated Heart Cookie, $2.39
- Mermaid Gem Gummies, $4.79
- Poppi Prebiotic Sodas (4 Pack), $8.99
This tote bag can work as a beach bag, everyday purse or even a weekender. While it looks stylish, it’s also practical, featuring interior zip and cell phone pockets for organization. The double shoulder handles make it comfortable to carry, and it can be tied closed to help keep your belongings neatly secured, according to the brand.
Maximize the coastal vibes with this blue version of the same versatile tote as above. Pair it with your favorite white tee and navy denim for an easy, breezy look. It'll easily fit your laptop, too.
Looking for more picnic-ready gear? This blanket was designed for trips to the park or beach. The best part? Once it’s rolled up, it has a built-in carrying handle, which comes in handy when your arms are full on the way to your picnic spot. Since it’s designed for dining outdoors, the brand says it’s also easy to spot clean — making it a practical pick for messy snacks or sandy beach days.
Prefer a floral print? Opt for this version of the picnic blanket, which features the same convenient design and functionality in a different pattern.
Since Garcia is always on the hunt for a great vacation hat, she has her eye on this one, calling it “perfect.” It’s lightweight and packable, so you can toss it into your suitcase or beach bag without worrying that the hat will lose its shape. And the brim offers just the right amount of sun coverage, as well as an adjustable inner band for a more comfortable, customized fit.
When it comes to heat styling, it’s important to protect your hair so it doesn’t get damaged. Garcia is loving this new option from Odele, which helps shield strands from heat up to 450 degrees. Simply spray it onto dry hair before using a flat iron, curling iron or other hot tools. Even better, the formula helps to prevent frizz, add shine and it smells great, too. According to the brand, it’s also made without parabens or sulfates.
Mary Jane flats were one of the biggest shoe trends of 2025 — and they’re not going anywhere in 2026. This woven pair comes in three colors — chocolate brown, black and a multi-toned cognac — and will pair seamlessly with denim, chinos or a breezy sundress.
Garcia says this is unlike any curling iron she’s seen before! It features a 1.25-inch barrel with built-in bristles that help grip the hair as you curl, while also adding volume along the way. She also loves that it holds hair in place without creating the harsh creases you can sometimes get from traditional curling iron clamps. The coolest part? The bristles are retractable, allowing the wand to glide smoothly out of your hair once you’re done styling.
This brow gel is one of Garcia’s personal favorite products for creating fuller, natural-looking brows without appearing too thick or heavy. It’s also a convenient two-in-one product. “Usually I have to use a brow pencil or pen to fill in and darken, and then use a gel to keep brows in place, but this product does both,” Garcia says. The lightweight, gel-like formula helps keep brows in place while still looking soft and natural — never stiff or painted on.
More Roller Rabbit x Target finds
Designed for outdoor dining, this set of four pretty melamine plates is ideal for serving meals on your balcony or bringing along on a park or beach picnic.
If you prefer wearing shorts to bed (especially on warm nights), try this shorter version of Roller Rabbit’s iconic pajama sets.
More Roller Rabbit x Target short pajama sets:
Get a head start on vacation planning with this 100% cotton beach towel, available in a variety of fun prints.
More Roller Rabbit x Target beach towels:
- Seahorse Beach Towel, $25
- Disco Hearts Beach Towel, $25
- Vacation Reversible Two Person Beach Towel, $50
This Byoma skin care kit comes in an exclusive Roller Rabbit x Target bag and features travel sizes of the brand’s cleanser, milky toner, hydrating serum and moisturizing gel-cream.
This simple tank-style maxi is an easy slip-on-and-go dress to wear with flats or sandals.
This eyelet button-down dress works double duty — wear it during the day as a tunic or dress, or use it as an effortless beach cover-up.
More spring style finds
Not only does this lip balm deliver a sheer wash of color, it has impressive anti-aging benefits. According to the brand, hyaluronic acid complex delivers deep hydration that smoothes fine lines, peptides visible plump and ceramides protect by locking in essential moisture.
More Vitamasques Lip Butter Balm scents:
- Birthday Cake, $5.49
- Vanilla Kiss, $5.49
- Sweet Mint, $5.49
- Caramel, $5.49
This season, Garcia's into the gemstone jewelry trend and recommends these statement earrings. For a more nautical feel, there's also an ivory and navy version.
Whether tied in hair, worn as a classic scarf on wrapped around a handbag handle, silk scarves are having a moment. This floral option fits the bill.
Another gemstone jewelry pick? This necklace, which has a boho feel and can easily take a simple tank, tee or dress up a notch.
Sunglasses in a '90s-inspired oval shape have been everywhere lately and with this pair, you can get in on the trend for less than $20.
Everyone needs a white blouse for spring! This one is flattering, lightweight and the straps are wide enough to keep your bra straps covered.
While this straw bag has a natural look and appeal, it's fully lined, so you can store your wallet, phone, lip balms and more inside it with confidence.
This embellished shoulder bag comes in four color-print combinations and is ideal for special occasions this spring, from baby showers to weddings. Alternatively, it'll dress up your standard white tee and denim jeans with ease.
This slouchy purse is a popular pick with our readers. It comes in four colors, has a trendy shape and is big enough to carry a 13-inch laptop when needed. Plus, it works well for all seasons!
This striped maxi boasts a flattering cinched bust and is made from a comfortable cotton-blend fabric. The best part? It has pockets.
Another major footwear trend we’re bringing from 2025 into 2026? Mesh flats. Garcia notes that this pair is a smart transition shoe for spring, offering a modern feel thanks to the mesh upper, which also makes them breathable and lightweight for warmer weather. Plus, the neutral color palette makes them easy to style with just about anything.
This pair of wide-leg barrel jeans by Levi's comes in four washes and will add a dose of cool to even the simplest of outfits.
How we chose Target spring style finds
We consulted Shop TODAY contributor Melissa Garcia, as well as the Shop TODAY editorial team, for items that are editor-approved based on theme, style and seasonality. To round out the list, we also considered items with high customer ratings.
For sponsored content, the Shop TODAY editorial team independently chooses products to recommend that are sold by the retailer (in this case, Target). The retailer does not review or approve the content. Learn more about Shop TODAY.
Meet the expert
Our team features a range of qualified experts and contributors in our broadcast segments to reveal the latest in trends, remarkable sale events and all things shopping across a variety of categories. Products were independently chosen by members of the Shop TODAY team along with Melissa Garcia.
- Melissa Garcia is a Shop TODAY lifestyle and fashion contributor. She has experience working on national brand campaigns, appearing on major television broadcasts and hosting fashion events for commerce destinations. With a relatable approach and her own eye-catching personal style, Garcia has become a go-to fashion resource in American media.
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