The word’s out: Parke x Target is on its way! The exclusive, limited-time collection drops this Saturday, April 25, and marks the viral brand's first collaboration with the retailer. The lineup includes nearly 60 pieces with most items priced under $40, according to a press release.
A perfect extension of the elevated basics Parke is known for, the Target collection focuses on summer essentials and was designed in close collaboration with Parke founder, Chelsea Parke Goles. A Gen Z mogul, Goles recently spoke at our Shop TODAY Stages event at the University of Miami, where she gifted each student in the crowd a free Parke sweatshirt.
Featuring brand classics like mockneck sweatshirts, relaxed staple denim and claw clips, as well as Parke’s first expansion into swimwear (a category long requested by the brand’s community), the collab reflects the brand's youthful yet timeless aesthetic.
Below, explore the items topping our shopping lists — starting at just $5. And be sure to check back in on Saturday, these finds are predicted to sell out fast!
Parke x Target
Parke is most well-known for their mockneck logo sweatshirts and this one is around a third of the price of the original! The navy is a true classic that will get you through chilly summer nights (and the rest of the year, too).
More colors:
- Heather Grey, $40
- Peach Orange, $40
- Cream, $40
You don't want to miss out on the matching sweats! Designed with Parke's classic boxer tag in the front, as well as the signature relaxed fit, they're as stylish as they are comfortable — plus, they're 100% cotton.
More colors:
- Light Blue, $40
- Peach Orange, $40
- Cream, $40
- Red, $40
- Heather Grey, $40
One of Parke's most popular picks is their claw clip — and now you can score this of-the-moment red option for just $5. It also comes in three more colors and is suitable for all hair types, according to the brand.
More colors:
- Light Blue, $5
- Cream Floral, $5
- Peach Orange, $5
At just $20, this cotton ball cap is an affordable way to get your hands on the Parke brand. The denim will pair well with any of your go-to spring and summer styles.
We all know swimwear can run a hefty price point so we have our sights set on this $20 bikini top (and matching bottoms). The floral pattern is sweet — fitting the revival of feminine styles — but there’s an All American red and white gingham pick, too.
More bikinis:
- Red Gingham, $20
Our editors got to feel this tee in person and can attest to the super supple material. Made from a cotton and spandex blend, it’s impressively stretchy without compromising softness. Want to make it a set? There are matching shorts and pants, too.
More colors:
- Blue/Orange Striped, $30
- Navy Blue Striped, $30
The pants feel just as soft as the tee, making them a pair you won’t want to take off. Wear them out with a timeless white tee, a denim jacket and jewelry, or keep them for at-home lounge time.
More colors:
- Navy Blue Striped, $35
- Red/Navy Striped, $35
We all need a fresh white blouse when summer rolls around and this eyelet option fits the bill. There are matching shorts if you want to make it a summer set, but we also love the idea of pairing it with denim.
More colors:
- Gingham Check, $35
This branded canvas tote is structured but relaxed, making it a dream for carrying from the beach club to dinner.
These knit balloon pants have an elevated look, yet a breezy feel which is ideal for slipping over your bathing suit.
This ‘90s-inspired one piece swim suit will bring a vintage vibe to your beach or pool day. Paired with your favorite denim, it would also work well as a bodysuit for a day or night out!
Prefer a more subtle sweatshirt? This henley mockneck features snap closures at the collar and a smaller Parke logo at the nape of the neck. Available in sizes XXS through 3X/4X, it has an oversized fit that's ideal for chill days spent at home or outdoors.
More colors:
- Light Blue, $40
This striped rollneck is a total classic you can turn to year after year. With a Parke logo embroidered in red on the sleeve, it’s ready for your Fourth of July party.
Parke is known for high-quality denim and this shacket has our full attention. Made in a vintage-inspired shape and three color options, it's a seasonal staple you can pair with matching jeans, sundresses or even loungewear bottoms.
More colors:
- Medium wash, $50
- Light wash, $50
These baggy jeans (which are available in three washes to match the shacket) feature a relaxed silhouette and trendy tie waist, allowing you to customize the fit.
More colors:
- Cream, $55
- Light Wash, $55
How we chose Parke x Target picks
The Shop TODAY editors and writers search the internet to find the best products and sales out there. We research products, interview experts and use our own personal experiences to curate our recommendations and make shopping easier for our readers.
For paid content, the Shop TODAY editorial team independently chooses products to recommend that are sold by the retailer (in this case, Target). The retailer does not review or approve the content. Learn more about Shop TODAY.
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