Old Navy has always been the ultimate shopping destination for fashion must-haves — and now, you can score Old Navy brand body care essentials there too.
After launching in a limited number of stores across the country in fall 2025, the retailer’s Old Navy Beauty Co. line is officially available to shop online. The collection includes a mix of hair and body mists, lotions and body washes, which range in price from $8 to $15, keeping with the affordable price points Old Navy is known for.
“Old Navy Beauty Co. is a natural extension of our brand, created to inspire joy, discovery, and self-expression,” Deb Redmond, the head of beauty at Gap Inc. shared in a release. “Every product is thoughtfully designed with our customers at the center, shaped by their feedback and created for the diverse communities we serve.”
The items in the line were developed in partnership with perfumer Jérôme Epinette, who has created a number of popular scents on the market.
Keep reading to shop the new launches.
Old Navy Beauty Co. new launches
Each of the new beauty products are available in seven different scents: Amber Vibe, Fresh Splash, Floral Sweet, Suede Embrace, Sorbet Dish, Vanilla Crush and Gourmand Thrill. They each come in two sizes as well, three or eight ounces. The brand says that this Floral Sweet scent smells like a “slow-morning farmer’s market haul,” with notes of berries and cozy amber.
Yes, you can even upgrade your shower routine thanks to Old Navy’s new beauty line. This body wash is made with calming and skin-loving ingredients, like glycerin, aloe vera and vitamin C.
“I didn’t think a $8 body wash from Old Navy would be as hydrating or cleansing as an option that’s three times the price, but I’m glad to be proven wrong,” says deputy editorial director Jess Bender. “It smoothed out notoriously rough areas that are harder to quench like my elbows and knees with relative ease, plus it delivered the perfect lather across my entire body. The scent profile (a lovely blend of salt-kissed air, citrus, pear and a kiss of coconut) brought me back to the scents I gravitated towards in my youth, but it has the rich texture of the body washes I love now — truly the best blend of nostalgia and adulthood, really.”
According to the brand, the new body lotion delivers up to 24 hours of hydration for your skin. It features nourishing ingredients like vitamin E, coconut water, aloe vera, shea butter and hyaluronic acid.
“The Sorbet Delish is my favorite,” says social media producer Dani Musacchio. “It’s a light, fruity scent, and I like that it’s both a hair and body mist. I also like that everything is made without parabens and sulfates, and it’s not tested on animals.”
How we chose
The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers on the hunt for the latest products to help improve their lives. Items are sold by retailers, not TODAY. Pricing and availability are accurate as of publish time.
Paid for by Sam's Club
Paid for by Sam's Club
