It’s hard to believe, but somehow we’re already halfway through November. With Thanksgiving travel, hosting preparations and Black Friday shopping on the brain, it’s easy to miss some of the biggest fashion, beauty and home trends shaping up right now.
To catch us up to speed, senior editor Julie Ricevuto stopped by studio 1A with a full trend report. From anti-“big light” solutions to beauty essentials to break out as temperatures drop, these timely finds are quickly gaining popularity and start at just $9.
Scroll on to see what’s trending in November, according to our editors.
November trend report seen on TODAY
‘Tis the season for festive frocks, and this wardrobe staple from Shapermint is the perfect base layer to provide support underneath dresses, skirts and more. Ricevuto says it helps smooth your tummy, back and arms, flattering your natural shape while still being comfortable and breathable.
Want to really “wow” your loved ones this holiday season? Ricevuto says these sparkly earrings make the perfect gift for mothers-in-law, wives, grandmas or even for yourself — especially since they’re currently discounted by up to 75% off just for TODAY viewers.
“These are lab-grown diamond earrings, which are trending right now because they are chemically the same as real diamonds but at a fraction of the price,” Ricevuto explains. “I’m wearing them here today — I was so impressed by the quality when these came in; they have exceptional clarity and color and are set in 14K yellow or white gold.”
Winter weather is on the way, and E.l.f.’s mega-hydrating lip oil stick is a favorite in our office right now. With ingredients like shea butter and jojoba oil, Ricevuto promises that it’s buttery soft on the lips and glides on with a beautiful shine. Even at just $10, certain shades like plum and mauve mimic trending hues from far more expensive brands, Ricevuto says.
Your shortcut to editor approved picks
The brand O’Keeffe’s was born when one woman saw her rancher father struggling to find relief for his dry, cracked hands, and Ricevuto says the latest launch is “like a miracle worker” for anyone with super dry hands or feet. It works overnight to deeply hydrate hands, thanks to conditioning oils such as lavender, grapefruit peel and almond oils.
“My husband works with his hands, so they’re all calloused and dry. He put this on one time and by morning, his hands were baby soft,” Ricevuto says. “I steal this from him all the time because it’s the only thing to keep my hands and cuticles soft and hydrated during the harsh winter months. It’s non-greasy and absorbs really fast, and the bottle lasts a long time because a little goes a long way.”
Kusshi Beauty Organizer
“With all the holiday travel and weekend getaways coming up, I’ve been on the hunt for an organizer that I can take on the go — this is perfect,” Ricevuto says. “It has five pockets to make it easy to pack away makeup brushes, a mesh pocket for things like mascara or lip products and a hidden pocket you can slip eyeshadow palettes or bronzers into. It’s also made of neoprene, so it’s machine washable, meaning if makeup spills or rubs off on the organizer, you can just pop it in the washing machine and hang to dry.”
The best part? The brand is giving us an exclusive discount for 25% off with code: TODAY
A viral social media find, these waterproof shower lights create a spa-like experience in your home. Choose from over a dozen colors, a brightness adjuster and two dynamic modes to set the mood. Plus, they’re wireless and rechargeable, so no power outlet is needed, and super easy to set up with an adhesive magnet. If you aren’t into the shower vibe, you can also put them in your bedroom, closet or anywhere else you could use some ambient lighting.
More trending editor picks to shop
We can honestly call this handy analog outlet timer a life-changing find (especially at this busy time of year). It involves no programming, no apps and no connecting to your phone, so it’s super easy to use. It lets you control how long anything you plug into it stays on — think lamps, coffee makers, appliances, holiday lights and more. There’s even a repeat button to automatically repeat your setting every day, so if you want a lamp in your home to turn on at a certain hour, you can just program it with the push of a button.
“I’ve been wearing this lip serum almost every day — it’s replaced all my other lip balms at the moment,” Ricevuto shares. “Not only do my lips feel deeply nourished after use, it gives my lips a pretty sheen while it’s on, too.”
Beauty lovers, “cottagecore” obsessives and anyone who appreciates the finer things will be excited by this trending collaboration between LoveShackFancy and Wet Brush. Housed in its own case, it makes a stellar stocking stuffer for tweens and up.
I own and love these glasses, which feature an on-trend tortoiseshell glass pattern that gives all the fall vibes. They look and feel way more expensive than they actually are, and they’re pretty enough to display on a bar cart or in glass cabinets. Since I sadly dropped one last winter, I have been on the hunt for a replacement and am overjoyed to report they’re back in stock online right now.
It’s time to hit the road for holiday vacations and visits, and this blanket makes for a cozy travel companion. We like that it can be used as a blanket when unfurled or as a pillow when zipped up.
Wondering what all the buzz is about? We’ve been keeping a finger on the pulse in the beauty world, and products from brands like Summer Fridays, Glossier and Buxom have been all the rage. You can score 13 of these favorites, which are valued at $231.30 in total, for just $85 in our Buzzworthy Beauty Box while supplies last.
In need of a slipper upgrade? These newly launched mules are a great candidate. They feature a supportive sole and fluffy lining for maximum comfort, taking you from the couch to errands and beyond. Plus, they’re available in half sizes.
Barn jackets have been on our radar for a few years now, and this fall, the style is back and cuter than ever. In a cropped cut, the utilitarian staple feels extra flattering and a touch more feminine, so you can pair it with more items in your wardrobe, from jeans to dresses.
Sézane Kasia Dress
For her studio segments, holiday parties and other commitments that require a bit of dressing up this season, Ricevuto is reaching for this long-sleeved dress from Sézane. It’s crafted from merino wool, so it has a cozy texture that feels perfectly suited for this time of year.
If you toss and turn or dread your alarm going off in the morning, this device might make bedtime a bit better. It tracks your sleep, offering insights to find patterns and help you sleep better.
Meet the experts
Our team features a range of qualified experts and contributors in our broadcast segments to reveal the latest in trends, remarkable sale events and all things shopping across a variety of categories. Products were independently chosen by members of the Shop TODAY team along with Julie Ricevuto.
- Julie Ricevuto is a senior editor for Shop TODAY with over a decade of experience covering beauty, fashion and lifestyle content.
- Shop TODAY is a team of shopping editors and writers who spend hours every day finding the best new products, tried-and-true favorites and more finds available on Amazon that are worth shopping, according to our high standards.
How we chose
The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers. Products were chosen by Ricevuto and members of the Shop TODAY team.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time.
How do you add Shop TODAY as a Preferred Source on Google?
Google’s new Preferred Sources feature allows users to manually select their favorite publishers and news outlets for a more customizable experience tailored directly to the reader. Once you’ve opted to receive our content, you’ll begin seeing more of our recent and trending articles displayed within your Top Stories news feed.
The easiest way to add us as a preferred source is to click here and type in “TODAY.com.” Once the box is checked and you’ve refreshed the page, Shop TODAY content will start appearing in your feed.
Kusshi Beauty Organizer
Kusshi Beauty Organizer