It's no secret that our editors here at Shop TODAY love a good sale. We're all about helping you save a pretty penny (or two), especially during the holiday season. While the clock is rapidly ticking towards 2025, many retailers are holding end-of-year sales.
To make things as easy as possible, we did our due diligence and scoured the internet to find which retailers were having the best sales you'll want to take advantage of and celebrate the new year with.
From socks starting at $4 to deals on Apple products, it's more than safe to say these markdowns are the real deal (cue the laughter!).
Ready to close out the year with a bang? Scroll down to shop the best discounts we found at top retailers, with a few notable mentions including Amazon, Macy's and Walmart.
Amazon end-of-year sale
Truskin Vitamin C Facial Serum
During Amazon's winter sale event, you can save big on bestsellers, including this Shop TODAY Beauty Awards winner. This vitamin C serum contains vitamin E and hyaluronic acid to help nourish winter skin — it's 56% off!
Apple AirTag (Set of 4)
Score nearly 30% off this set of four Apple AirTags. Use them to keep track of your wallet, keys, luggage, pets and more.
Beats Studio Pro Headphones
Over-the-ear headphones have made quite the resurgence lately and these are probably on a wish list or two. With up to 40 hours of playtime per full charge, ring in the new year with the gift of crisp music.
Walmart end-of-year sale
Travelhouse 3-piece Hard Sided Luggage Set
Score three pieces of luggage for less than $90 for any upcoming vacations. They're available in nine different colors and are made out of impact and scratch-resistant materials, according to the brand.
NBD Digital 4K Ultra HD Camera
Save over $300 (that's 76% off!) on this camera that's perfect for capturing all of 2025's celebrations.
PlayStation 5 Console
Rare deal alert: Save 15% off the PlayStation5 Console before 2025!
Target end-of-year sale
Sterilite 66 Quart Plastic Storage Container
Need to store holiday decor or bulky items? Target is offering 20% off select storage items, including this 66-quart stackable container.
Nutribullet Pro 900 Series
Hoping to have a happy and healthy New Year? A new Nutribullet is great way to add more vegetables and fruits into your diet by enjoying delicious smoothies.
Dyson V8 Origin Cordless Stick Vacuum
Don't miss out on this year-end deal! Right now, you can score the Dyson V8 vacuum at 30% off. According to the brand, it has powerful suction to clean up pet hair, allergens and more.
Old Navy end-of-year sale
Old Navy Cozy-Lined Socks
You can never have too many socks and Old Navy always has the best festive picks perfect for staying cozy in chilly winter temps.
Old Navy SoSoft Turtleneck Tunic Sweater
It’s sweater weather! This cute oversized sweater comes in five classic colors and, sizes XS-4X and regular, petite and tall cuts. Not to mention, the ribbed collar adds an extra-cozy feel.
Old Navy Extra High-Waisted CloudComfy 7/8 Leggings
With a buttery soft and stretchy high-waisted fit, it’s not a huge surprise these leggings have earned over 1,500 verified five-star ratings.
Sephora end-of-year sale
Fenty Skin Fruit Quench'rz Hydrating + Strengthening Lip Oil Trio
This lip oil trio from Fenty offers is a great option for the makeup lover. According to the brand, the lip oils are infused with fruit extracts for hydration and more skincare benefits.
Glow Recipe Serum Superstars Minis Kit
Looking for a little glow during the colder months? Editorial assistant Madison San Miguel is a huge fan of the Niacinamide Hue Drops included in this kit full of the brand's bestselling products.
Gap end-of-year sale
Gap Organic Cotton Vintage T-Shirt
No matter the season, you can quite literally never go wrong with a crisp white T-shirt. Layer it under a bulky winter coat or a cute cardigan, the styling possibilities are endless.
Gap High Rise '70s Flare Jeans
There is a 90% chance that senior social media editor Kate McCarthy is rocking these flare jeans to work at least once a week. And we can't blame her because they're just that good! Fit-wise, the brand describes these as both snug and flattering through the hip and thigh.
Brooklinen end-of-year sale
Brooklinen Mulberry Silk Bundle
A recent winner from our 2024 Gifts We Love Awards, this bundle is truly what dreams are made of. Protecting your skin and hair from friction damage while catching up on your ZZZs has never been easier.
Brooklinen Classic Percale Hardcore Sheet Bundle
For over $100 off right now, this bundle includes a fitted sheet, a flat sheet, two pillowcases, a duvet cover and two extra pillowcases. A hero product from the brand, it's easy to see why this set is loved by a few editors from our team.
Lululemon end-of-year sale
Lululemon All Day Essentials Belt Bag 2.5L
For those days that you don't want to carry a bulky bag, a belt bag is your new best friend. It's no secret that lululemon makes some of the most customer-loved options, so we were more than happy to see this pick included in their We Made Too Much section.
Lululemon Perfectly Oversized Cropped Crew
This might just become your new perfect throw-on-and-go sweatshirt. Designed for everything between going to the gym or travel days, we love its oversized fit that hits right at the waist.
Macy's end-of-year sale
Easy Spirit Mel Emove Walking Shoes
In the market for a new pair of walking shoes? Many Macy's reviewers gave these Easy Spirit sneakers five stars, noting their comfortability and perfect fit.
Macy's Diamond Bolo Bracelet
Save up to 40% (or more!) off jewelry during Macy's end of year savings event, like this diamond bracelet that's sure to help any recipient sparkle and shine.
Michael Kors Jet Set Small Crossbody Bag
Keep essentials within reach thanks to this reasonably-sized crossbody that's nearly $100 off.
Our Place end-of-year-sale
Our Place Always Pan 2.0
Save over $50 on this reliable pan that writer Emma Stessman has used many times while cooking, raving about its truly nonstick coating.
Our Place Wonder Oven
Take $20 off this powerhouse of a kitchen appliance. This 6-in-1 tool is convenient for any small apartment and can reheat, broil, toast foods and more.
DSW end-of-year sale
Dr. Scholl's Laurel Chelsea Boot
Score this comfy (and trendy) boot for under $70 right now and if you use code BIGDEAL10, you can get an extra 10% off clearance items.
Steve Madden Abigail Sandal
Right now, this pair is under $40 and reviewers say they are comfortable and cute. One reviewer says they danced all night in them! You'll even get an extra 10% off with code BIGDEAL10.
Ulta end-of-year sale
Tan-Luxe Illuminating Self-Tan Drops
Can't get to a beach this winter? These tanning drops will fool others. According to the brand, you just need to add one to four drops to your favorite moisturizer for glowing skin within six hours.
Olaplex No. 4 Bond Maintenance Shampoo (Jumbo)
Ulta is offering up to 45% off on jumbo hair care products, which means you can grab this mega bottle of Olaplex shampoo at a markdown. The bonding shampoo helps reduce breakage and is suitable for all hair types, says the brand.
More end-of-year sales to shop
- Baublebar: Enjoy 20% off sitewide and save an extra 50% off sale items during Baublebar's end of year sale.
- Cozy Earth: Save 25% on bedding and more during their holiday sale.
- Calpak: Save up to 60%, as well as a Buy One, Get One Free on select products.
- Ninja Kitchen: Save up to 39% off select products during the Gift Yourself sale.
- Pottery Barn: Save up to 60% off on holiday decor, furniture, pillows and throws, bedding and more during the End of Season sale.
- Crate & Barrel: Score up to 30% off holiday decor during the End-Of-Year Warehouse sale.
- Adidas: Save up to 60% off on bestselling shoes, apparel and more.
- Madewell: Save up to 60% off in-store and online with code LASTCHANCE.
- Clinique: Save up to 30% off beauty gift sets.
- Kohl's: Save up to 50% off during their End-of-Season Event.
- Abercrombie & Fitch: This winter sale has up to 40% off select items, plus an additional 20% off "almost everything."
- American Eagle: During the Need it Now sale, you save up to 60% off clearance items.
- J.Crew: Save up to 25% off with code NEWYEAR.
- Soma: During the Semi-Annual sale, you can save up to 70% off.
- Athelta: This Semi-Annual sale has 30% off everything, plus you can take 70% off clearance items.
How we chose
The Shop TODAY editors and writers search the internet to find the best products and sales out there. We looked through sales offered by brands we've covered and deals that would appeal to our readers. We also use our own personal experiences with products and brands to make shopping easier for our readers.
- Amazon end-of-year sale
- Walmart end-of-year sale
- Target end-of-year sale
- Old Navy end-of-year sale
- Sephora end-of-year sale
- Gap end-of-year sale
- Brooklinen end-of-year sale
- Lululemon end-of-year sale
- Macy's end-of-year sale
- Our Place end-of-year-sale
- DSW end-of-year sale
- Ulta end-of-year sale
- More end-of-year sales to shop
- How we chose