Clinique Black Honey Has Been My Go-to Shade for Nearly 20 Years — And It's Under $20 Right Now

I'll never stop buying it.
Courtesy Shannon Garlin
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As a longtime makeup lover and commerce writer, I've tried more products than I can count. But one product that has been with me since I was a teen (and would frequently steal from my sister) is none other than the viral Almost Lipstick in Black Honey from Clinique — I basically grew up with this lipstick.

This product has had a massive following for decades, and thanks to social media, younger generations are loving it, too. To paint a picture of its cult following, the #cliniqueblackhoney tag on TikTok has thousands of videos with millions of views and counting. Clinique even says seven are sold every minute. The reason why I've been using it for nearly 20 years? It's simply the perfect shade, that's both buildable and moisturizing. It's safe to say it lives up to the hype.

In fact, it's so loved by the rest of Shop TODAY that the product was even awarded the Best Cream Lipstick in our annual Beauty Awards in 2024.

Clinique Almost Lipstick Black Honey

Why I tried the Clinique Almost Lipstick

As the official name "Almost Lipstick" implies, this product isn't quite a lipstick; it has a balm consistency. As early as I can remember, I've been plagued with dry, peeling lips, so I'm very cautious with the lip products I use. This is one of the few options out there that isn't drying for me; I can pop it on in the morning and continue to apply it throughout the day — it feels like a hydrating chapstick!

This comfortable texture is likely due to the ingredients. According to the brand, it contains an "emollient-rich" formula, which dermatologists previously told us that emollients can help seal moisture. It's also formulated with another star ingredient for hydration: castor oil.

Why I like the Clinique Almost Honey

The shade is perfect

Aside from its feel, what makes this product so well-loved is its shade. At first glance, the color looks pretty intimidating; however, it applies as a sheer, glossy, reddish hue. Clinique even claims that the color will "flatter all skin tones," and based on images and social media videos, they're absolutely right.

I have very fair skin, so I find this color to be the perfect fall or winter red for everyday wear. It complements my skin tone nicely and helps add a pop of color without being overwhelming. I probably wear this shade every day to work — it just goes with everything and helps me feel put together.

Clinique Almost Lipstick in Black Honey
Clinique Almost Lipstick in Black HoneyCourtesy Shannon Garlin

It's buildable and can be glammed up

One or two swipes will give you a subtle hint of red, but if you're looking to glam it up a bit, the color is buildable, so you can add more layers to achieve a deeper shade. If I'm going for a nighttime look, I find it matches well with lip liners, from wines to nudes. This helps the lipstick appear more opaque while still keeping the hydrating and glossy finish.

What to consider

One thing to note is that the color can fade fast, especially if you have dry lips, which I do. That's why I sometimes reach for a lip liner to wear underneath; this helps keep the color last longer for nights out.

Plus, I think you get a lot of bang for your buck! Like I said, I wear this product almost every day, but since you don't need too much product to achieve your results, the tube lasts a long time. I'd say a single tube lasts about four to six months, so the $25 price tag isn't too shabby, and it's one of the many reasons why this isn't going anywhere in my makeup bag. You’ll have to bury me in this lipstick.

More Clinique Products to shop

Clinique High Impact High-Fi Full Volume Mascara

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Clinique Dramatically Different Daily Moisturizing Lotion+

Shop TODAY recently got an exclusive look at how this bestselling moisturizer is made with its four key ingredients of urea, hyaluronic acid, glycerin and pro-lipids.

Take The Day Off Cleansing Balm Makeup Remover

Many editors (including myself) love this cleansing balm; it effortlessly takes off the most stubborn makeup without having to scrub. “I find the cleansing balm highly moisturizing and non-stripping, so after I dry my face, my face never feels tight. You also don’t get any ‘burning’ around your eyes, even when removing tough eye makeup,” says San Miguel.

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Why trust Shop TODAY

The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources and use our own personal experiences with the product and brand to make shopping easier for our readers.

Shannon Garlin is an associate editor for Shop TODAY. She has been with the team for over three years, covering a wide range of topics, including product reviews, viral beauty and sales. Garlin has been wearing this Clinique Almost Lipstick in Black Honey for 20 years and continues to purchase and wear it daily.