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Cue the Fireworks! Fourth of July Deals Are Here — and These Picks Are Editor-Approved

Start your celebrations early with these deals.
Vivian Le / TODAY
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Last week felt like Black Friday in the summer, with almost every major retailer having a huge blowout sale. But if you didn’t get a chance to add everything you needed to your cart, we have good news: The summer savings are still going strong!

So many retailers have already kicked off the Fourth of July sales, bringing deals on editor-approved finds, beauty must-haves, summer fashion and more warm-weather essentials.

Keep reading to shop all of the holiday deals our editors are eyeing now.

Best Amazon Fourth of July deals

L’Oréal Paris Revitalift Triple Power Anti-Aging Moisturizer

This Shop TODAY award-winner is a great pick for mature skin. One of our testers reported a noticeable brightening effect after using it daily. According to the brand, it can also help reduce wrinkles, re-firm contours and smooth skin overall.

Gulaki Neck Fan

We’re officially entering the dog days of summer, and if you’re looking for something to help you cool down on the go, I swear by this neck fan. It delivers a surprisingly powerful cooling effect for an affordable price tag and has multiple speed settings.

Kara Birnbaum / TODAY

JBL Flip 7 Speaker

“The JBL Flip 7 ultimately felt like the best overall speaker for most people because it balanced portability, durability, sound quality and genuinely useful features better than anything else I tested,” freelance writer Andrea Smith shared after trying multiple portable Bluetooth speakers. “It wasn’t the smallest speaker in the group, but it consistently felt like the most versatile. It handled indoor and outdoor listening equally well without ever feeling bulky or overcomplicated.”

Courtesy of Andrea Smith

Best Target Fourth of July deals

Stanley Stainless Steel H2.0 FlowState Quencher Tumbler (40 Ounce)

Our editors are huge fans of Stanley’s Quenchers, and this festive version is perfect for the upcoming holiday. “I resisted getting a Stanley for years because I owned plenty of other reusable water bottles and I thought, ‘How good could it be?’ Well, dear reader, it is THAT good,” one former editor shared. “I keep a 30-ounce tumbler at my desk at work and another at home that comes with me everywhere, from the gym to the grocery store to bed. I swear I drink significantly more water because it’s just so convenient. The handle is comfortable to hold and the straw is supremely easy to drink out of.”

Bogg Bag Original Tote Bag

A Bogg bag is the ultimate summer essential. The large size means that you can fit countless items in it. I’ve filled it with snacks, towels and various beach gear and it always feels like there’s still room for more. It has a flat bottom, so it stays standing up and your stuff isn’t at risk of spilling out. It’s also made from an antimicrobial EVA material that’s easy to rinse off dirt or sand from your adventures.

It rarely goes on sale, so if you’ve been considering getting one, now is the time.

If you’re in need of a new vacuum, we have our eyes on this one from Shark, which is currently 50% off. Not only is it highly rated on Target’s site, but it’s also a great option for those with pets, the brand says, as it has powerful suction to pick up hair.

Best Walmart Fourth of July deals

Revlon One-Step Volumizer Plus

“If this brush had a nickname, I’d take bets that it would be ‘Old Reliable,’” Murphy says. “It’s been around for a long time, for the simple reason that it gets the job done. It tackled my thick hair with ease and dried all of it in a quick amount of time. Is it anything fancy? Not really. But it offers plenty of heat and a solid amount of airflow that helps me style my hair with efficiency. That’s all I really require when I need to get my hair looking good in 15 minutes or less.”

Courtesy Checka Ciammaichelli

Keurig K-Mini Single Serve K-Cup Pod Coffee Maker

If you live alone or in a small space, this single-serve Keurig is the perfect choice for your morning brew. I have brought it with me to multiple New York City apartments and even in the smallest kitchens, it has fit perfectly on the countertop without taking up too much space.

Best Old Navy Fourth of July deals

During Old Navy’s holiday sale, you can score up to 70% off customer favorites. The retailer is one of my favorite spots to shop for basics, and I own multiple colors of this tank top. It’s super stretchy, but fitted enough to still look flattering. I pair it with everything from jeans to long skirts and love how easy it is to style every time.

Old Navy High-Waisted Linen-Blend Super Wide-Leg Pants

Editor Kamari Stewart-Jackson bought these pants after seeing them on social media being touted as a great option for plus-sized people. “I caught them on sale one day and bought them in three colors,” she says. “They kept me cool on vacation in Florida and were great for commuting home. They very quickly became a spring and summer wardrobe staple for me and I reach for them all the time!”

“To be completely honest, I haven’t loved a bathing suit this much in ... years,” one former editor shared about this swim dress. “It’s snug without being too tight, and the built-in cups provide just enough support (and they don’t become loose when wet, which is a huge plus). The wraparound skirt is attached to the swimsuit, which is nice because I’d probably lose it in the laundry if it wasn’t. I also really like how it creates a cinched look. I think this piece is the perfect combination of comfortable and stylish.”

Best Macy’s Fourth of July deals

If you’re in the market for new sneakers, we suggest grabbing this pair from Skechers while they’re on sale. They feature a memory foam insole and a stretchy, soft upper for ultimate comfort.

Hotel Collection Turkish Cotton Shawl-Collar Robe

You’ll feel like you’re being wrapped in luxury when you slip on this robe. It’ll make a great gift, though the current 50% discount makes it an equally perfect opportunity to treat yourself to something special.

Le Creuset Enameled Cast Iron Signature Round Dutch Oven

Yes, you can even score Le Creuset for a discount right now at Macy’s. The brand’s editor-loved Dutch oven is currently nearly 40% off ahead of the Fourth of July. It’s great for making stews, one-pot meals and so much more.

Best Uniqlo Fourth of July deals

Uniqlo Women's Mini T-Shirt

Uniqlo is one of my favorite spots to shop for affordable basics, and right now they’re even more wallet-friendly because the brand is having a big July 4 Sale. You can save on everything from jeans to warm-weather basics, like this T-shirt. It comes in a range of cute colors, so you might as well grab a few while it’s on sale.

I bought this cardigan in the red shade before a trip to Europe earlier this summer, and have gotten so many compliments on it. It adds the perfect pop of color to any outfit and a touch of warmth for those cooler nights. Even now that my trip is over, it has become a staple in my wardrobe.

Best DSW Fourth of July deals

Adidas Women's Grand Court Lo

You can score 30% off select Adidas styles during DSW’s holiday sale. Editor Vivien Moon says this pair is “comfortable and easy to style with so many outfits, so I can feel cute over the weekend without putting in too much effort.”

Marc Fisher Hayda Pump

Production associate Audrey Ekman is a fan of these heels, which are more than 25% off right now. “I got them this spring and instantly feel confident when I put them on. The back strap adds some nice support so my heels don’t slip out, and they’re surprisingly comfortable, thanks to the cushioned sole.”

Best Tory Burch Fourth of July deals

Tory Burch’s Semi-Annual Sale is on now! And you can get an extra 25% off styles, including these classic flats. They’re made of soft padded leather and even feature a cushioned foam insole, the brand says.

We love the look of this tote, and we also love the fact that it’s nearly 50% off right now! The brand says that the bag itself is ultra lightweight, though its large size means you can bring along plenty of essentials, no matter where you’re headed.

Best Farm Rio Fourth of July deals

In this heat, the last thing we want to do is wear something form-fitting. This boho dress offers a solution for those days when we need to be formal, but still comfortable. It’s great for a special occasion or a nice dinner. Right now it’s 50% off and with code EXTRA30, you can get it for an extra 30% off.

Moon has this dress and calls it a “compliment magnet.” Although it’s long, she notes that it’s a comfortable fabric for the summer weather and will last for years to come. “I have been stopped on the street by so many people asking about where this dress is from, which is always such a big compliment!”

Best Container Store Fourth of July deals

Scrub Daddy Sponge Assorted Scrub Daddy

Scrub away grime, mold and more with this Scrub Daddy sponge. At Shop TODAY, we are big fans of Scrub Daddy because they are great at getting down and dirty and don’t disintegrate like some other sponges.

With stone fruit season and heirloom tomato season upon us, you’re going to want to make sure you have a great fruit bowl to ripen your bounty. The rattan style of this bowl gives it a vintage feel, but it looks great with other styles of decor in your home.

The Container Store 3-Tier Expandable Grippy Shoe Rack

This shoe rack can fit in multiple closet spaces with the help of the expandable racks. It also has tons of great reviews with customers saying it is great for large and small shoes.

Best Fourth of July swim deals

Pacsun Polka Dot Jessie Bralette Bikini Top

This sporty top is the perfect summer bikini top. It has adjustable straps so you can make sure it fits securely before you hit the beach.

Santa Caterina One Piece

This swimsuit is made with nylon, so it is easy to throw on. It also has a lot of coverage on the bottom, so you can feel secure. The V-neckline is very flattering and would look great with a statement necklace.

Abercrombie & Fitch Marina One-Piece

This swimsuit is basically a two-in-one because it is reversible! Instead of bringing tons of swimsuits with you on a trip, you can just bring this one. It comes in so many prints, so you can find the perfect match.

Perfect One Piece

Associate editor Annie Shigo loves this one piece from the brand Rat Boi because she says, “They are extremely well made and are made to last. I also love how size-inclusive they are.” She plans on wearing this all Fourth of July at the beach.

Rat Boi is also having a sale from now until July 6 with up to 25% off select pieces.

More of the best Fourth of July sales happening now

  • Athleta: During the brand’s huge Semi-Annual Sale, you can get up to 60% off across the site.
  • Best Buy: Best Buy’s Fourth of July Sale runs through Sunday. You can save on hot tech from Apple, HP, Sony and more.
  • Casper: Upgrade your mattress and save with up to 30% off at Casper.
  • Naturepedic: Naturepedic is offering 20% off its organic mattresses.
  • Pottery Barn: You can get up to 70% off across the Pottery Barn site right now.
  • Home Depot: The holiday discounts at Home Depot run through July 9.
  • American Eagle: Get up to 50% off all American Eagle and Aerie items during the brand’s Beach to BBQ Sale.
  • Abercrombie & Fitch: Shop Abercrombie’s Summer Sale and get up to 40% off almost everything on its site.
  • Brooklinen: Save 20% off across the Brooklinen site right now.
  • Crate & Barrel: Shop Crate & Barrel’s Warehouse Sale to get up to 60% off furniture and home essentials now.
  • Gap: Get 50% off shorts, tees and more during Gap’s Summer Sale.
  • Hedly & Bennett is having a summer sale with 20% off eligible items with code ‘SUMMER’
  • Ulta: The beauty retailer’s Big Summer Sale runs through July 11. Don’t miss your chance to save on hair favorites, styling tools and more.
  • East Fork is having a ‘pottery seconds’ sale with up to 30% off.
  • Moma Design Store is having an extra 20% off sale and free shipping on orders over $100 with code FIREWORKS.
  • Ernesta is having up to 30% off select styles.
  • Helix: Sleep favorites across the Helix site are up to 30% off right now.
  • REI: You can shop brands like Yeti, Chaco, Columbia and more for up to 50% off now.
  • Therabody: You can save up to 40% on recovery essentials from Therabody now.
  • Aritzia: This editor-loved brand rarely has a sale, but right now, you can get up to 50% off items across its site.
  • Nordstrom: While it’s not quite time for Nordstrom’s Anniversary Sale just yet, its sale section is already filled with deals on brands like Hoka, Bobbi Brown, Adidas and more.
  • Lands’ End: You can use the code POOLPARTY to get up to 70% off.
  • Povison has up to 12% off furniture bundles.
  • Dometic has up to 20% off its drinkware and coolers.
  • Coop Sleep has up to 40% off right now.
  • Express has up to 70% off for the Fourth of July.
  • Petco has 20% off sitewide with code USABDAY.

How we chose

The Shop TODAY editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews and even use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think TODAY.com readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not TODAY. Pricing and availability are accurate as of publish time.