TODAY | March 07, 2014
>> wow. welcome to "today." it's friday morning, march 7th , 2014 . i'm willie geist along with natalie morales , tamron hall . we're opening fortune cookies . i swear this will all make sense. i opened mine to get ready. perhaps you've been focusing too much on yourself. natalie , i think this is yours.
>> mine is really good. listen to mine. why not treat yourself to a good time instead of waiting for someone else to do it.
>> the way you read that -- dark natalie . that's dark natalie reading. that could have been interpreted a nicer way.
>> there's a reason behind the fortune cookie .
>> we'll explain.
>> a nice story behind the fortune cookie .
>> the only limits to the possibilities in your life are the buts you use today.
>> again --
>> who planted this? anyway.
>> don't quite make that -- grammatically correct or there's a lot of misspellings.
>> we can read a lot into both of these.
>> speaking of misspellings.
>> president obama last night at the white house , hosting a women of soul concert. amazing lineup, patti labelle , aretha , melissa etheridge . this is what happened when the president of the united states paid tribute to aretha franklin . listen to the spelling.
>> instead of singing about love and pain , forgiveness and acceptance to a church audience, they sang about them to the world. and the world had never heard anything like it. when aretha first told us what r-s-p-e-c-t meant to her --
>> he left out an "e."
>> not when you're doing aretha and aretha is there.
>> the funny thing is, the whole crowd laughed and it doesn't register.
>> he said why are they laughing at me? i always think it's bad karma for people like us to mock a bad prompter read.
>> that's not a bad prompter read. that's aretha .
>> and i love it because she's one of the sassiest people in the world, she didn't call him out is amazing.
>> and you really don't have to read r-e-s-p-e-c-t from the prompter, do you?
>> you have to sing it, though. sing it to get it right.
>> i think that's it.
>> and he's got the sense he knew something wasn't right.
>> he sort of slowed down and too late, i'm going with this.
>> love it. best ever.
>>> something else we're talking about this morning, we've been reading a lot. you've got the "today" show book club . and if you're one of the people that say i should read more, this may be a solution for you. there's a new app that allows you to speed read . it claims you can read a novel in 90 minutes .
>> i kind of like this. did you see it?
>> before you download, though, you've got to take a look at it. the reader flashes words in quick succession. you spend 20 of your time reading by taking in words, the other 80 you're just looking at the page.
>> so it presents the words in large font . before you sign up for the app, even though we think it's cool, take a look. here's 250 words per minute. we are starting you out --
>> you don't have to read it out loud. is that your aretha ? reading aloud to yourself.
>> that's 350 per minute. that's 250, let's do 350.
>> see, just about.
>> are you retaining? quickly.
>> i think you are.
>> 500 per minute.
>> 500 gets serious.
>> this is 500.
>> that's a little -- i can't do that.
>> i'm getting it. guys --
>> it says some of the testers can now read 1,000 words per minute.
>> it weerirds me out.
>> are you enjoying it?
>> and it's not the same if you don't have the highs and the lows.
>> well, you --
>> it's giving me a headache when we were looking at it and i kind of got nauseous.
>> if you're reading -- they say if you do war and peace at 15,000 pages, you can read it in ten hours. a book, sometimes you have to go back and remind yourself who is this character.
>> there's so many different names and characters.
>> you're blasting through those names.
>> i'm thinking if you're in college, high school senior year british lit, this is good. but if you're trying to chill out on the beach and read.
>> you know what's a good idea for those s.a.t. prep courses and stuff, the reading comprehension . get through those quickly. the question is, how much are you comprehending when you're reading that fast.
>> i think if you go to this website, you can follow --
>> 400 maybe, but 1,000 words per minute.
>> i like it.
>> tissue alert. we're going to pass this around. this one, i watched this twice when i was upstairs and was in tears both times. chevy is rolling out a new commercial for the chevy equinox . this one, though, if you have dogs, love animals. if you have a heart.
>> it's going to really pull at the heart strings . the ad's in reverse chronological order. features a woman and her pet dog. take a look.
>> slow, steady.
>> so sad.
>> it's a great ad.
>> it's a great ad. it seems like she's putting the dog to sleep in the opening.
>> something's gone wrong.
>> but i'm curious, i would love to know the people behind the ad. the creators of it what they were thinking. because usually you want someone to feel happy when they're buying a car. it's supposed to be a great thing. this, you focus more on the pet passing away and the relationship than the car.
>> that's what i was thinking.
>> when i first saw it, i completely forgot it was a chevy commercial.
>> i guess when you buy the chevy , you have it a long time through your life. with you part of your life.
>> but still goes back to this sad moment. which is not what i want to think about.
>> but it's a beautiful -- it's a beautiful commercial.
>> happy friday.
>> this next one explains why we have -- i love the fortune cookies this morning. a 75-year-old new yorker who found her fortune literally in a fortune cookie . ella duval won 2 million in the power ball . who plays the numbers on the back of a fortune cookie ?
>> ella duval.
>> well, she bought the lottery ticket at a chinese restaurant . joked maybe the waiters should get a cut, 20 or something like that.
>> that's a big cut.
>> she's got this little extra windfall, and she's going to switzerland and visit relatives. and good for her. and her numbers were 5, 12, 58, 27 and the power ball 7. i think we need to play the numbers here.
>> six numbers, right?
>> take these and put them in a ball and pick one out and we'll play it.
>> we'll play it.
>> and then monday, how you will know if we've won.
>> how do we divvy it up?
>> well, we won't be here, we'll be discussing that on the beach.
>> and just like the noodle shop, you'll give a 20 cut to the guys on the crew, right?
>> yeah. yeah. that's the ticket. that's why you love me, come on.
>> yeah. railroaded you into that one.
>> it's going to be your 20.
>> you've got to be prepared.
>> we're going to win. i feel it. i'm going to speak it into existence.
>> all right.
>> mine was good.
>> i've got good news for you guys. while you enjoy your fortune cookies --
>> time to start thinking about hot dogs . you know barbara, the msnbc make-up artist.
>> she was out in l.a. this week, showed me this morning as i sat there with her. she stopped by famous pink's hot dog stand .
>> she discovered there's a "today" show hotdog. two all-beef hot dogs , two hot dogs in one bun topped with mustard, onions, chili, cheese and guacamole.
>> how did they come up with that formula?
>> extra cheese, i think.
>> i don't know. 7.40.
>> they've got to add tamron to that now.
>> they made the sign before last monday.
>> do you want to add something? they're the best hot dogs in the world.
>> lettuce tomatoes, make it healthy.
>> that's anti-me. i'd add like something like hot fudge or something.
>> hot fudge ? with the guacamole, though.
>> well, for obvious reasons.
>> what about salsa?
>> salsa? there's cheese on there.
>> the bottom line, i'm going to make these this weekend and bring them in.
>> and make a new recipe for pinks.
>> and i've got to think about what i should add.