Shop Up To 50% Off Electric Toothbrushes For Prime Day — Deals On Oral-B, Philips Sonicare and More

Electric toothbrushes are up to $100 off this Prime Day.
Kara Birnbaum / TODAY
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Brushing our teeth is a must, but top-notch toothbrushes can be less than budget-friendly. Luckily, it's Amazon Prime Day, so it's finally easy to upgrade to the best that's on the market without breaking the bank.

In fact, Amazon Prime Day has deals on electric toothbrushes up to 50% off. For some products, that means over $100 in savings. From name brands including Philips Sonicare to Oral-B, now is the time to get your hands on some of the best toothbrush deals of the year that will last you and your family for months to come.

For some of the best savings of the year on oral care, check out our top picks below.

Electric toothbrush deals

Sonicare for Kids Design a Pet Edition

The kids weren’t forgotten with this deal. If you’re looking for a new, long-lasting brush that will make mornings and bedtime a bit easier, this deal is for you. Not to mention, with four cute kid-approved prints, your little one will love it too.

Oral-B iO Ultimate Clean Replacement Brush Heads

These replacement brush heads are a necessity for your electric brush. Whether you already have an electric toothbrush or are looking to buy a new one and stock up on heads while you’re at it, the price and countless reviews don’t lie.

Oral-B Sensitive Gum Care Electric Toothbrush Replacement Brush Heads

If you have sensitive gums, it’s still possible to use an electric toothbrush painlessly and with ease. These brush heads ensure an effective clean, while staying gentle on gums.

Philips Sonicare Genuine C3 Toothbrush Heads

If you already have an electric toothbrush, don’t worry, there are plenty of deals for you still to enjoy this prime day. With head replacements on sale, you can make your electric toothbrush feel good as new on your teeth at a fraction of the price.

Oral-B iO Simple Clean Electric Powered Toothbrush

If you’re considering switching over to an electric toothbrush, this one is recommended to be one of the best starters when changing over from manual. With a one touch button and quiet sound, this brush is easy-to-use and will make the transition seamless.

Oral-B iO Deep Clean Rechargeable Electric Powered Toothbrush

This brush is rechargeable, making it easy to use and taking away the hassle of changing batteries. It has a built-in two minute timer to ensure proper brush time, and focuses on healthier gums and removing plaque with each use.

Philips Sonicare ProtectiveClean 5300 Toothbrush

This electric toothbrush is one of the most highly rated on this list, with just under 19,000 reviews and a 4.6-star rating. Customers love this brush for being powerful and effective, with an impressive battery life that lasts up to 10 days, according to some reviewers.

SURI Electric Toothbrush

This toothbrush has eco-friendly bristles made from cornstarch and castor oil, paired with a durable aluminum head. The brush is clinically tested to clean 300% more plaque than a manual toothbrush, and over 2,000 customers love it for its design and functionality.

Oral-B Genius X Limited Rechargeable Electric Toothbrush

Another steal at $100 off, this brush is highly rated, with nearly 9,000 reviews on Amazon and over a 4-star rating. With Bluetooth features that can connect to your phone, you can grab this high-tech toothbrush at a fraction of the cost.

Oral-B iO Deep Clean + Whiten Rechargeable Electric Toothbrush

This brush is designed to deep clean and whiten teeth, and it features the brand’s most advanced technology to date. It also has the ability to pair with your smartphone to provide feedback on brushing and use a timer. Customers rave about its functionality, noting that it performs similar to higher-end models.

Oral-B iO Deep Clean Series 7 Electric Toothbrush

This Series 7 brush features adaptable firmness for whatever your teeth need and prefer. The brand promises 100% less plaque in one week than a manual brush. At 45% off, it’s hard to go wrong here.

Philips Sonicare DiamondClean Smart 9500 Electric Toothbrush

This DiamondClean toothbrush is 46% off on Amazon Prime Day, making it a great option to add into your oral hygiene routine. This brush features advanced technology, personalizing your brushing experience while prioritizing the removal of stains and plaque.

Oral-B iO Series 8 Electric Toothbrush

This Series 8 brush has soft bristles and is battery powered, focusing on healthier gums and whiter teeth. With a 4.5-star rating and nearly 3,000 reviews, customers find a noticeable difference in the cleanliness of their teeth after use.

Oral-B iO Series 9 Electric Toothbrush

The Series 9 brush is soft on gums and teeth and offers seven different modes so you can customize your brush to what you need daily. The brand promises noticeably whiter teeth and healthier gums with use, and nearly 8,000 reviewers agree that it works.

Best products to pair with your toothbrush

Boka Fluoride Free Toothpaste

This toothpaste is a #1 bestseller on Amazon's site, and helps to re-mineralize sensitive teeth. It aims to improve overall gum health and leave teeth bright and shining -- best of all, it's over 25% off for prime day.

Crest Pro-Health Advanced Antibacterial Protection Toothpaste

This toothpaste is antibacterial and dentist-recommended for the clean it provides. Reviewers love it too, giving it 4.7-stars on Amazon for its quality and value. Customers also love the refreshing, minty taste.

Crest 3D White Brilliance Bright Mint Teeth Whitening Toothpaste

Promising whiter teeth in just three days of use, this toothpaste targets surface stains and strengthens tooth enamel. With a "bright mint" flavor, this toothpaste whitens teeth and leaves them visibly brighter after use.

Sensodyne Extra Whitening Sensitive Teeth Toothpaste

Perfect for sensitive teeth and gums, this toothpaste is the top-recommended by dentists for those who struggle with sensitivity. The toothpaste's minty flavor provides a refreshing taste and fights bad breath and cavities. It's a win-win!

How we chose

We meticulously combed through over 300,000 products on sale throughout Amazon Prime Day 2025 to determine the best of the best Prime Day deals during the four-day event, pulling from expert recommendations in previous reporting on Shop TODAY and staff-tested award-winners to make our list.

We also consider factors like a high average rating (of at least four stars), the amount of verified shopper ratings (over 1,000) and specific user feedback. We ensure that the deals we’re bringing you really are the best by fact-checking each markdown through price trackers like CamelCamelCamel to ensure that they’re at their lowest price in at least three months, a year, or, in some instances, their lowest price ever.