A pregnant meteorologist is fighting back against body-shamers online, refusing to let critics get her down.
Cindy Morgan of KAAL-TV/ABC 6 News in Minnesota, who is pregnant with her daughter, wrote on Facebook that she's been told by viewers that she shows too much of her stomach, and that her clothes are "distasteful and disrespectful."
If all this sounds familiar, it is — earlier this year, we covered a Philadelphia meteorologist who also received cruel comments about her pregnant appearance, and a TV anchor in Canada who got hate mail related to her maternity wear.
"I understand that some of this is rooted in 'old' thinking," Morgan said in the post, which has gone viral since she published it Nov. 24. "But isn't that just it? Hiding the bump is outdated thinking. Even worse yet, is that bit by bit, those comments take away a small piece of my excitement about my little girl's arrival."
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Morgan, who is an avid runner and also has one other son, according to the station's website, added that she knows she has a public job, but she shouldn't have to deal with "unacceptable" criticism related to her body.
"So with that, I proudly say I'm not ashamed of my bump," she wrote. "I will embrace my pregnancy and will gladly continue to visually offend those who disagree."
She added the hashtag #embracethebump, which has become popular on social media, as women share their own pregnancy stories and support for Morgan. TODAY reached out to Morgan for comment, but didn't immediately hear back.
ABC 6 News addressed the attacks on Morgan in a statement on social media, saying the station will "support the strong, professional women that work here, especially those who continue to put in all the necessary hours while also being pregnant."
RELATED: Pregnant TV anchor responds to hate mail about maternity wear
Like Morgan, other TV personalities who have been body-shamed while pregnant have fought back online. Meteorologist Katie Fehlinger turned to Facebook to vent, finding that she had tons of support from fans who appreciated her honesty about what it's really like to be pregnant. And Kristi Gordon, the anchor from Vancouver, British Columbia, shared some of the mean letters she received on air.