Who needs another blender? In a creative fund-raising move, the Obama campaign is hoping supporters will eschew more traditional gift-gifting methods and register with them, in lieu of Macy’s or Williams-Sonoma.
The Obama event registry is for weddings and any special milestone or event. The site reads: “Instead of another gift card you’ll forget to use, ask your friends and family for something that will go a little further: a donation to Obama for America...it’s a great way to show your support for a cause that’s important to you on your big day.”
The campaign suggests that the “big day” could be a birthday, bar or bat mitzvah, wedding, or anniversary. Users can create their own page on the Obama site detailing the event.
When signing up, the site suggests ways to word the notice. "For my big day, I'd like to show my support for a cause I believe in — re-electing President Obama. That's why I'm asking my friends and family to donate to the Obama campaign. Thanks for chipping in!"
Comedian Jimmy Kimmel spoofed the Obama event registry Monday with his own fake ad. He called the registry "a great way for people to lie about getting you a present." He also mentioned the campaign website says a donation goes a lot further than a gravy bowl. "Not if you like gravy it doesn't,” he said. “Without a gravy bowl where else am I going to put my gravy?"
The Obama campaign has been on a fundraising spree of late, to combat Mitt Romney and the Republican National Committee's $76.8 million raised in May. Obama and the Democratic National Committee have taken in $60 million.
The Obama campaign sent an email out to supporters Tuesday saying, "I will be the first president in modern history to be outspent in his re-election campaign, if things continue as they have so far...we can be outspent and still win — but we can't be outspent 10 to 1 and still win."
TODAY.com contributor Jillian Eugenios doesn't think there is anything wrong with an extensive gravy boat collection.