'Voice' champ Jordan Smith reflects on his win: 'What's on the outside doesn't matter'

The new champion of the singing competition show proves he has more than just a great voice.

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Jordan Smith, the newly-crowned champion of "The Voice," might not look like your typical rock star — something coach Gwen Stefani noted a while back on the show.

But the 21-year-old college student from Kentucky told TODAY that he's fine with that, because what's inside him is what counts most.

MORE: Jordan Smith wins 'The Voice'

"This whole time I've been proving that those things aren't really what matters," he said during his visit to the plaza Thursday. "When I won the show, it was just kind of a big moment for me, and I proved to myself, like, what's on the outside doesn't matter. It's all about what's in your heart and what you love to do and doing those things."

RELATED: Gwen Stefani on emotional new song: 'I'm going through things'

A worthy answer from a more-than-worthy winner. Congratulations again, Jordan!

"The Voice" returns to NBC in 2016 for its 10th season.

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