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Prince was ‘the greatest at everything,’ legendary music exec L.A. Reid says

05:53

Legendary music executive L.A. Reid, chairman and CEO of Epic Records and a friend of Prince, tells TODAY “he’s still in shock” about the musician’s death. He says Prince was “the greatest at everything” and “could take your girl in high heels.” He says that in private, Prince was full “theater and mystery” and calls “a business genius as much as a musical genius.” He adds that Prince had a healthy lifestyle and calls his death a “mystery.”