Sign up for the TODAY newsletter

You have successfully subscribed to the TODAY newsletter.

Subscribe now and get trending stories, celebrity news and all the best of TODAY.

Clothes that track your location? Tommy Hilfiger’s new 'smart' line, 'Xplore,' causes buzz

Tommy Hilfiger’s new line of smart clothing called “Xplore” tracks people’s movement and location through an embedded Bluetooth chip in the tag, allowing consumers to play games, complete challenges and win gifts on an app. Social media users are weighing in with varying opinions. TODAY’s Sheinelle Jones reports from the Orange Room.

Best of TODAY

Play All