Beauty brand founder focuses on representation and community
04:06
Share this -
copied
In our new series Together We Rise, Hoda Kotb shines a light on a 32-year-old who is shaking up the beauty industry. Diarrha Ndiaye, founder of Ami Cole, talks about her clean-beauty brand that was made to celebrate melanin-rich skin. Ndiaye talks about creating everyday makeup for women in her community, saying her vision was about “celebrating who you are, just as you are, and using tools to really enhance the beauty that already exists.”Feb. 1, 2022
UP NEXT
Score these major discounts for the July 4th holiday
03:24
The ultimate ‘it-list’ for summer accessories: Bucket hat, bags, more
03:35
Try these eye-catching wedding guest styles that fit any dress code
05:33
Beauty products to keep your skin cool and refreshed this summer
04:39
TODAY bestsellers for June: Cooling blanket, mister, beach tent
04:17
Gender-Inclusive beauty brands are redefining beauty for all people | PRIDE Is Universal