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Al Roker visits Shake Shack to sell his new Roker Burger in person

TODAY’s Al Roker has teamed up with Shake Shack to create a new treat, the Roker Burger, and part of the proceeds from its sale will go toward helping kids. To see how his new burger is doing, Al visits the Shake Shack at New York’s Madison Square Park and gets to work. Viewers have until Friday to get Roker Burgers at Shake Shacks across the country, and to share their photos using the hashtag #RokerBurger.

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