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    How Sassy Jones founder juggled a growing business and family

    04:48
  • She Made It: Strong Women

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  • Topicals entrepreneur talks science behind her skin care line

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  • Fashion designer Autumn Adeigbo talks story behind her brand

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  • She Made It: Meet the founders of Addison Bay and Avre

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  • She Made It: All Things Love

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  • Minted founder reveals ‘Christmas miracle’ that saved her business

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  • She Made It: Food & Drink

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  • How La Ligne turned simple stripes into must-have fashion items

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  • She Made It: Pampering & Prepping for the Holidays

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  • Tarte CEO on maxing out her credit cards before business took off

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  • Reina Rebelde founder on how makeup celebrates Latina culture

    04:43
  • She Made It: Self Care

    24:52
  • Entrepreneur shares the inspirational ‘accident’ behind Ruggable

    03:45
  • Frankies Bikinis founder shares story behind her trendy business

    04:15
  • She Made It: Problem Solvers

    25:03
  • How Coolhaus ice cream started with a sweet love story

    06:02
  • Material Kitchen and Marc’s Magic Rub founders on their success

    03:25
  • She Made It: Get Ready For Summer!

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  • She Made It: Food Glorious Food

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'She Made It': Jill Martin highlights 9 women-founded businesses in the fashion and beauty industries

24:56

TODAY Lifestyle and Commerce Contributor Jill Martin tells the stories behind some of her favorite female-founded brands making their mark in beauty and fashion, while also providing access to TODAY-exclusive deals. Jill also shares her curated list of small businesses to shop and support right now.