Name: A look inside America's obsession with sneakers
Uploaded: Thu Dec 02 2021 13:35:57 GMT+0000 (UTC)
Duration: 5 min 16 s
Description: TODAY’s Craig Melvin goes to Atlanta to delve into America’s obsession with sneakers and how the rise of their popularity has turned the sneaker business into a growing $80 billion industry. He speaks with rapper and sneaker collector Killer Mike about the community and culture that surrounds the popular shoe.

Dec. 2, 202105:16