What do self-obsessed fashion bloggers and fashion-impaired dads have in common? Seemingly nothing, but the Instagram account "Fashion Dads" proves that the combination can be hilarious.
The account matches awkward shots of fatherly types with captions worthy of the most cringe-inducing bloggers. This includes pairing a photo of old sneakers with hashtags like #WinterWhite, #DenimDiva and even #GeorgeClooney.
Ashley Hesseltine, who pens the blog Witty + Pretty, created the account with her friend Travis May when the two connected over the holidays about their own dads' outfit choices.
"We started with pics of our own dads, then people started submitting them, and we've pulled some random gems from Instagram, too," Hesseltine said.
As for their fathers' reactions to the parody, Hesseltine said her dad Leigh is secretly flattered. "I swear he even started dressing extra special over the holiday after we started the account," she said.
As for Travis' dad Larry? His exact words were: "Lord, here he goes again."
The duo has a history of Instagram success after starting the account "Bros Being Basic," which made headlines for highlighting the differences between how men and women use the social media app. They now similarly capitalize on the oddball combination of family photos with fashionista-style captions.
"We are both very familiar with the fashion blogger writing style and the hashtags, so it was only natural to write the captions like that," Hesseltine said.
See a few of our favorites!
The Pensive Stare into Nothingness
"When I am visiting my private chalet I like to wear light grey sweats with an apple red flannel. Throw on a pair of white Newmans with a khaki sock and not only do you look good but you fit right in with the locals. #ChaletFashion #fashionblogger #HighFashion #StrikeAPose #EddieBauer #Newmans #StarterSweats #Layers #WalMartEverything #UsedToBeADancer #TinyDancer #GodBlessElton #ImScaredofHeights #JustHadANoseBleed #WhyDidIBuyAChalet #GetMeOutOfHere #fashiondads via @jessjess_ka"
Haters Gonna Hate
"I like to call this look the double C -- cozy & chic. 💁 I LOVE pairing a plaid robe with a solid 3/4 zip pullover. It's a subtle but fun way to mix it up! As for the hat, it's extremely important to keep a sense of humor in this industry. There will always be haters out there! #fashionblogger #LoveAndLaughter ❤️ #OldNavyRobe #Polo3/4Zip #GapSweats #HanesWhiteTshirtsandSocks #MyWifeMadeMeWearThisHat #HatersGonnaHate #WhovilleStrong #IsCindyLouWho18Yet #fashiondad (via~ @jessieholt_ )"
All Red Everything
"It's #BoxingDay and I'm relaxing after all the holiday hoopla and celebrating my #Canadian roots in all red #Polo and a touch of white with my favorite athletic socks. Wearing the same color and designer from head to toe makes a strong and powerful style statement. #AllRedEverything ♥️♦️🔴 #ColorOfPassion #PassionForFashion #RalphLauren #Relaxation #Confidence #PorcelainSkin #ThighGame #IfYouGotItFlauntIt #BaeCaughtMePosing #NaturalModel #WhyIsThereNoCanadianFlagEmoji #LoveTheLifeYouLive #CelebrateYourHeritage via@lizzyorum19"
Casual Chic
"The key to a #CasualChic ensemble is looking like it was effortless. While it may have taken me hours to pair these #vintage #LeviStrauss cutoffs with a gray#Hanes tee and my trendy #topsiders, it appears that I just threw it on and stepped outside. And like I always say, the perfect hat can truly complete any outfit!! #OOTD #StyleTips #SteppingOut #EffortlessElegance #IslandStyle #DaisyDukes #IfYouGotItFlauntIt #DenimDiva #HanesBeefyT #AgingLikeAFineWine #Fitbit #Accessorizing #LiveLaughLove #FashionDads via @emsgrims"