There are wonderful things about aging, whether it's feeling more comfortable and confident or knowing your personal style inside and out.
But if you're noticing extra creping around your eyes, feeling robbed of moisture or if you'd like to battle a few smile lines, a fabulous wrinkle cream can be key to taking control and keeping your skin hydrated. Contrary to popular belief, you don't always have to spend a fortune to keep your skin wrinkle-free! In fact, some of the best wrinkle creams can be found in the drugstore beauty aisle.
Don't just take our word for it. Shop TODAY consulted several skin care experts to learn which products are actually worth shelling out your hard-earned cash for. Here are nine that make the cut.
Key ingredients for wrinkle creams | Best wrinkle creams, according to experts | How we chose | Meet the experts
Don’t forget to download the Shop TODAY Savings coupon finder where you can score great savings at over 40,000 retailers!
Overall best, expert-rec'd$undefined$19.95
What key ingredients are recommended for wrinkle creams?
Ingredients play an important role when deciding which skin care products are best to treat wrinkles.
"The most helpful wrinkle creams include a combination of ingredients that help repair DNA damage from oxidative stress (especially environmental stressors like UV exposure and air pollution), help increase skin cell turnover, increase collagen production, improve skin tone, texture and increase hydration," suggests psychodermatologist and board-certified dermatologist Dr. Keira Barr, MD.
Barr recommends wrinkle creams that are formulated with ingredients such as vitamin C, retinoids, bakuchiol, peptides, hyaluronic acid and alpha hydroxy acids (AHAs).
Best wrinkle creams, according to experts
Eucerin Q10 Anti-Wrinkle Cream
- Over 9,900 five-star ratings
- Doesn't clog pores
- Fragrance-free formula
- Many say the formula is thick
Size: 1.7 oz | Some key ingredients: Vitamin E
"[Eucerin's wrinkle cream is] fragrance-free and alcohol-free, so it's really nourishing for those with sensitive skin. It’s rich and feels luxurious! [This is] a great drugstore option that feels high-end,” says Lydia Sellers, a Los Angeles-based makeup artist.
Derma-E Refining Vitamin A Cream
- Feels very hydrating
- Formula is lightweight
- Some customers dislike the smell
Size: 4.0 fl oz | Some key ingredients: Vitamin E
“Often with age, the top layer of your skin becomes dull and dehydrated causing fine lines and wrinkles to be more visible," celebrity esthetician Cinthia Lomeli says.
"This is a perfect combination of vitamin A, vitamin E and oils. All these ingredients work together to help soften fine lines and wrinkles and allow the skin to radiate naturally."
Neutrogena Rapid Wrinkle Repair Retinol Moisturizer
- Over 14,000 positive ratings
- Doesn't feel greasy on skin
- Some experienced sensitivity around eyes
Size: 1.0 fl oz | Some key ingredients: Hyaluronic acid, retinol
“This wrinkle cream has retinol, which is a precursor to prescription RetinA, the most powerful anti-aging ingredient we know to date. It’s converted on the patient’s skin to RetinA via an enzymatic process, so the actual derived amount is much smaller. But better than no RetinA!” says Anna Guanche, a dermatologist at Bella Skin Institute in Calabasas, California.
Body Merry Retinol Surge Moisturizer
- Doesn't feel greasy
- Absorbs quickly
- Some experienced breakouts
Size: 3.4 fl oz | Some key ingredients: Shea butter, jojoba oil
“I swear by this moisturizer! It’s packed with 2.5 percent retinol and hyaluronic acid and a ton of organic ingredients including aloe, sunflower oil, jojoba oil, green tea and dandelion that are packed with nutrients and antioxidants for intense hydration and nourishment,” says Heather Rohrer, PA-C, owner of Center for Aesthetic Medicine and Human Performance in Las Vegas.
“Retinol helps eliminate and reduce signs of aging, improve the appearance of fine lines and wrinkles and improve skin texture, which is a must for flawless-looking skin,” Rohrer adds. “This is definitely a hidden gem!”
No7 Lift & Luminate Day Cream SPF0
- Doesn't feel oily
- Adds a glow to skin
- Some experienced breakouts
Size: 1.6 fl oz | Some key ingredients: Vitamin C
“This facial moisturizer is one of Hollywood’s best-kept secrets,” says Rohrer. “The sheen and radiance it leaves is pretty remarkable.”
She also adds, “I can put this on in the morning and by the end of the day, my skin still feels soft and hydrated. It smooths out any patches of dry skin you may have seamlessly. It’s non-greasy, loaded with a cocktail of peptides, including lipoamino acid and vitamin C, plus it’s not tested on animals.”
RoC Retinol Correxion Anti-Aging Deep Wrinkle Serum
- Simple to apply
- "Worth every penny," per buyer
- Some dislike the scent
Size: 1.0 fl oz | Some key ingredients: Vitamin E
“When it comes to combating wrinkles, I always recommend incorporating retinol into your skin care routine," says celebrity makeup artist Erin Guth. "This is an excellent way to add an effective ingredient to your daily regimen without breaking the bank. The silky formula is proven to diminish the look of fine lines and wrinkles and it is even suitable to use under makeup."
RoC Retinol Correxion Max Daily Hydration Creme
- Feels gentle on skin
- Doesn't feel greasy
- Many see results in weeks
- No protective seal, per buyers
Size: 1.7 fl oz | Some key ingredients: Hyaluronic acid, retinol
“This has super effective concentrations of retinol, while actively hydrating your skin for 24 hours? Yes, please!” says makeup artist Mary Irwin. Other key ingredients in this top-rated moisturizer include glycerin and hyaluronic acid. According to a clinical study conducted by the brand, 100% of participants noticed a visible reduction in fine lines and wrinkles after eight weeks.
Olay Regenerist Night Recovery Cream
- Formula isn't too heavy
- Absorbs very quickly
- Has a subtle scent
Size: 1.7 fl oz | Some key ingredients: Hyaluronic acid, vitamin B3
“This is the most hydrating and potent wrinkle cream that is an absolute must-do with your nightly anti-aging regimen,” says Karuna Chani, a New York-based makeup artist.
“It’s incredibly effective because it's scientifically formulated with an amino-peptide complex that promotes cell turnover, skin elasticity and healing," she explains. "After 15 years of working with all skin types, I can’t stress enough the importance of a good moisturizer to help keep the skin youthful and reduce the appearance of fine lines and wrinkles.”
La Roche-Posay Redermic R Anti-Aging Face Cream with Retinol
- Helps make skin feel softer
- Tube lasts a while
- Some noticed box damage upon arrival
Size: 1.0 fl oz | Some key ingredients: Retinol
"This cream contains a small amount of retinol for slight exfoliation and cell turnover, which is great for anti-aging, and vitamin A to stimulate collagen," explains Sellers. "It not only combats wrinkles but also targets dark spots and pigmentation. I love this formula because it's hypoallergenic, without fragrance or parabens and won’t clog your pores!”
Essence Lash Princess Mascara
This cult-favorite mascara lengthened the lashes of one Shop TODAY writer — and it boasts a $5 price tag.
$4.99
Amazon
$3.49
$4.99
Ulta
$9.68
Walmart
Julep Eyeshadow 101 Crème to Powder
Craft the perfect eye look with this crème-to-powder stick.
$16.00
Amazon
Nivea Skin Firming Lotion
According to the brand, this gel cream can firm and tone skin in as little as two weeks.
$10.00
Amazon
$10.27
Walmart
$12.99
Target
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Suitable for all skin types, this award-winning foundation helps reduce redness and even skin tone.
$45.00
Sephora
Dermaplaning Tool Set
Remove unwanted dead skin and facial hair in one easy, quick motion with this dermaplaning tool set.
$8.99
Amazon
Derm Correxion Contour Cream
This anti-aging moisturizer targets signs of aging and is gentle enough for daily use, says the brand.
$32.99
RoC Skincare
Out of Stock
Amazon
$24.49
$34.99
Ulta
Monochromatic Multi-Stick
Add color to your eyes, lips and cheeks with this cream-to-powder blush stick.
$5.00
Amazon
What The Foundation
This tinted moisturizing balm combines makeup and moisturizer, offering light-medium coverage.
$44.00
Jones Road Beauty
Ogee Sculpted Lip Oil
Nutrient-rich butters and waxes in this lip oil offer a light tint and soothe your lips, according to the brand.
$28.00
Amazon
$32.00
Saks Fifth Avenue
Advanced Neck Firming Cream
Made with hydrating ingredients, the brand says this cream delivers a smoother, firmer neck area.
$54.00
Amazon
$54.00
DRMTLGY
Synchro Skin Radiant Lifting Foundation
This medium-to-full coverage foundation also hydrates skin for 24 hours, helping you achieve a natural glow.
$47.00
Amazon
$47.00
Sephora
$47.00
Macy's
Kitsch Satin Pillowcase
Tired of bed head? This satin pillowcase claims to reduces frizz.
$18.99
Amazon
Kitsch Ice Roller for Face
This roller claims to improve circulation to your face and neck, reducing irritation and inflammation.
$17.99
$23.00
Amazon
Kitsch Satin Heatless Curling Set
Achieve heatless curls overnight with these rollers, says the brand.
$15.98
$18.00
Amazon
How we chose
The Shop TODAY team rounded up the best drugstore creams based on recommendations by celebrity makeup artists, estheticians and top dermatologists. These skin care experts shared insights into what makes a great wrinkle cream, focusing primarily on their active ingredients and overall benefits for your skin.
Meet the experts
- Lydia Sellers is a Los Angeles-based makeup artist.
- Cinthia Lomeli is a celebrity esthetician.
- Dr. Anna Guanche, MD is a board-certified dermatologist at Bella Skin Institute in Calabasas, California.
- Erin Guth is a California-based celebrity makeup artist.
- Mary Irwin is a New York-based makeup artist.
- Heather Rohrer, PA-C is the owner of Center for Aesthetic Medicine and Human Performance in Las Vegas.
- Karuna Chani is a New York-based makeup artist.
- Keira Barr, MD is a board-certified dermatologist, mind-body medicine specialist and breathwork facilitator. She's also the Psychodermatologist in Residence on selfmade's Scientific Research Board.