Ashley Graham just ditched her long locks!
The model traded in her signature flowing strands for a cropped cut courtesy of celebrity hairstylist Justine Marjan, and she looks pretty fabulous.
Graham debuted her new lob (or long bob) on Instagram, with a shot of herself rocking a piece from her latest collaboration with clothing line Pretty Little Thing.
Marjan also teased the new style on her page and told TODAY Style she's been trying to convince Graham to cut her hair short since the model sported a bob during last year's Met Ball.
“I was so excited when she was finally ready to take the plunge! I’ve been working with her all week and we were trying to find the right look for the short hair and her PLT launch was the perfect opportunity. We opted for a length that was below the collarbones as it’s not too short and it's great for testing the waters if you’ve never cut your hair into a lob or bob before," Marjan said.
The hairstylist cut blunt ends and opted for minimal long layers, then layered around the face to open up Graham's features.
Graham, the host of Lifetime's "American Beauty Star," is known for her long, luscious locks but now joins a growing list of celebrities who have recently joined the lob crowd.
Earlier this month, Karlie Kloss trimmed her long locks into a trendy, mid-length cut and Ariana Grande also flirted with the in-between length late last year.
We bet the model will be eager to add in some extensions soon enough, but for now, her new 'do looks pretty cool!
See Ashley Graham's past hairstyles:
Long and lovely
In recent months, Graham has been sporting her signature long locks.
Beautiful bob
Earlier in the year, she debuted a sassy bob at the Met Gala.
Long, dark and sexy
Though she often rocks a lighter brown hue, Graham occasionally goes a bit darker with her look.
Going lighter
When it comes to shades of brown, Graham is a color chameleon.
Do blondes have more fun?
In 2016, the body image activist went blonde-ish.
Lob flashback
Graham sported a side-parted lob that's somewhat similar to her new cut back in 2016.
Hello bombshell
From the very beginning, the model has always known how to rock bombshell curls with attitude.