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From our FYP to yours, these viral gifts are ideal for the TikTok-obsessed person on your list

From beauty products to cozy home goods, these viral gifts are sure to steal the show.
Kara Birnbaum / TODAY ; Vivian Le / TODAY

TikTok is a social media platform that has taken the internet by storm. If you haven't been keeping up with what's going viral, you're in luck. The Shop TODAY team has been making a list and checking it twice to keep up with the hottest gift-giving trends on TikTok.

We’ve found everything from chic dresses and viral beauty products that can’t be kept in stock to cozy home goods and games that just about everyone can enjoy. Just be sure to snatch these TikTok gifts up early, because the more viral they become, the less likely you are to get them for your favorite TikTokker.

Best TikTok fashion gifts | Best TikTok wellness and beauty gifts | Best TikTok home and kitchen gifts | Best TikTok tech gifts | TikTok gift ideas for boyfriends | Unique TikTok gifts

Best TikTok fashion gifts

Your Smile Silk Like Scarf

TikTok users have been seen sporting these cute scarfs around their necks, heads or even wrapped around a purse. Jump on the trend with this pick that has over 9,000 five-star ratings on Amazon.

Bow Drop Earrings

Bow earrings have been capturing the attention of TikTok users with the hashtag #bowearrings amassing 10.5 million views so far. This pair from Urban Outfitters is available in silver and gold, so you can match it to your giftee’s jewelry preferences. 

Aphoraeny Straw Tote

The “coastal grandmother” look has been a big trend on TikTok recently. The simple beachy aesthetic ranged from home goods to fashion. With this tote, they can go to the farmers market and stock up on everything they may need to feel just like Ina Garten in her Hamptons home.

Uniqlo Chunky Scarf

Chunky scarves are officially on-trend, according to the hashtag #chunkyscarf that has more than 14 million views on TikTok. Uniqlo has a $25 wool-blend option in eight different colors. We can’t decide which color is our favorite! 

Tanming Plaid Brushed Flannel Jacket

Shackets — the cross between a shirt and a jacket — have become super popular thanks to the internet. This cozy plaid option makes a perfect gift for the trendy teen or for the person who’s always cold.

Halara In My Feels Everyday Ruffled Hem Velvet Chill Dress

This velvet style is another Halara product getting a lot of buzz from influencers. The dress comes in various rich hues, which makes it perfect for parties or family get-togethers.

Wonesion Running Shoes

Not only do these running shoes look really cool, but they’ve also garnered a lot of appreciation from the internet and Amazon shoppers. With over 25,000 five-star ratings and counting, these trendy kicks come in 22 bright colors and are known for being lightweight and comfortable.

Crocs Classic Clog


If there’s one thing that came back with a vengeance this year, it was Crocs. The iconic shoe comes in a variety of colors, so you can get the one that matches their personality the best. Just be sure to include a package of Jibbitz Charms in the gift so they can have a custom look that stands out from the pack.

Girlfriend Collective Sport Skort


Girlfriend Collective is an athleisure brand that has increased in popularity thanks to TikTok, and what better gift than one that can be worn to gym class, a yoga class, to school or just to lounge in? With built-in compression shorts, this athletic skort has been reviewed as "stretchy and very comfortable."

Hoka Women’s Mach 5

For the teen who started implementing Hot Girl Walks into their daily routine, gift them the sneakers that have all the hot girls in a hold. “Hoka has won my heart with these,” said one reviewer, with others adding that they provide comfort on even the longest of walks or runs.

Ultra Mini Uggs

If you haven’t heard, Uggs are trending again. That means we’re back in our early 2000s era and loving it. In particular, the Ugg ultra mini boots are living in the spotlight. Shop TODAY’s editorial director Adrianna Brach says these boots are “superior to every house slipper I’ve owned because they keep your feet and ankles warm but still slip on and off easily.”

Best Tiktok wellness and beauty gifts

Tocess Big Hair Claw Clips

Everything ‘90s and Y2K is coming back, including hair claw clips. This set of four comes in trendy colors like Barbie pink, olive green and posh black so they can pick the look they want to go with for the day.

Gya Labs Rosemary Essential Oil

One plastic surgeon went viral on TikTok because he posted a video about the correlation between rosemary oil and thick hair. The viral essential oil can help stimulate hair growth and add volume to your hair, according to a board-certified dermatologist one Shop TODAY writer spoke to. Add it to a beauty lover’s stocking this year!

E.l.f. Glow Reviver Lip Oil

TikTok users can’t get enough of E.l.f.’s new lip oil that was formulated to nourish, hydrate and enhance your lips’ natural color, according to the brand. When E.l.f. announced the launch in October, one video got more than 13 million views and thousands of comments.

Clinique Almost Lipstick in Black Honey

This balm made TikTok’s official gift guide last year, but its popularity has made it a highly wanted product this year, too. Grab a few while they’re still in stock to stuff in stockings or to wrap under the tree.

Cryo Cube Ice Roller

For the teen who needs a refreshing wake up call each morning, gift this! A different take on the ice globes and rollers that have gained popularity thanks to TikTok, place the silicone cap on this pill-shaped cube and fill with water via an insert through the top. Cut up cucumbers or lemons to add a bit of zest to their morning.

Unicorn Fruit Whipped Body Butter

TikTok users love trendy beauty products, especially if they look pretty and smell good. This viral stocking stuffer has natural ingredients, including acai, matcha and shea butter. Reviewers love it for the scent and texture. 

Laneige Lip Sleeping Mask

The Laneige lip sleeping mask has been the center of TikTok videos for years with the hashtag #laneigelipmask accumulating 424.4 million views and counting. This editor-approved stocking stuffer has captured the hearts of Shop TODAY writers and editors with one contributor saying, “My lips typically become a flaky mess once the cold weather hits, but applying this mask every other night has kept them smoother than ever.”

While the mask comes in a variety of flavors, including berry, caramel apple and gummy bear, he recommends the vanilla — “It smells just like pudding, and I have to stop myself from eating it.”

RobeCurls Curling Headband

Forget the hot tools that can ruin your hair. RobeCurls have amassed thousands of views on TikTok, making it one of the best beauty gifts you can give. The Curling Headband creates heatless ringlets or waves while sleeping. All your TikTok lover has to do is wrap their hair around the headband and let it sit for a few hours, then unwrap their hair for perfectly bouncy curls.

Fenty Beauty Bright Fix Eye Brightener

Fenty Beauty is constantly going viral on TikTok thanks to its large, inclusive color collections that match almost every skin tone. One product that TikTok beauty gurus can’t get enough of is this makeup essential that brightens the under-eye area for a no-make-up look that instantly lifts your entire face from drab to fab after long nights out with friends or parties that run a little later than expected.

TheraICE Rx Form Fitting Gel Ice Headache Relief Cap


This headache relief cap went viral on TikTok and has garnered over 16,000+ verified five-star ratings on Amazon. Reviewers love how quickly and easily it provides natural relief from dreaded migraines and headaches.

Pink Moon Gua Sha Facial Tool

This Chinese medicinal facial tool gained a ton of popularity on TikTok, and users everywhere have raved about its powers. Experience the gift of improved circulation, pain alleviation and minimized fine lines.

YogaToes GEMS


YogaToes Gems may look a little funny at first, but they work wonders for those who have been in high-heeled shoes or standing on their feet all day. The small device fits between each toe, allowing your feet to stretch and toes to relax from working hard all day.

Best of Maracuja Juicy Lips Set

The Maracuja juicy lip products are one of the beauty stars of TikTok with the hashtag #tartemaracujajuicylip earning more than 84 million views and counting. This gift set includes four lip products for the price of two! Your giftee will score a lip balm, lip plump, lip shift and lip creme.

Voloom Classic Volumizing Ceramic Hair Iron


If you're looking for a new heated styling tool to give you long-lasting volume, look no further than this TikTok favorite. The hashtag #voloom has amassed over 18 million views. According to the brand, this model is best used on medium-to-thick hair and has an adjustable temperature up to 395 degrees.

Best TikTok home and kitchen gifts

PowerLix Powerful Handheld Milk Frother

Milk frothers continue to make waves on TikTok as people get more and more creative with their morning coffee or afternoon pick-me-up. With 70,000+ five-star ratings on Amazon, snag this for your coffee-obsessed family member or friend.

Arrow Home Small Ice Cube Trays


Beautiful coffee drinks are all over TikTok, and inside each glass are tiny ice cubes. With this tray, they will be able to make their own mini square ice cubes for drinks. P.S. We suggest making the ice for coffee with coffee so it doesn’t dilute your drink as the cubes melt.

The Best Moon Heart Shaped Pink Straws


Get in the Barbie spirit with these heart-shaped pink straws. The set comes with 100 disposable straws, which is great if they like to have something cute to drink out of or plan on hosting parties at their home. Come on Barbie, let’s go party!

Cloud and Moon LED Neon Sign

You’ve seen the neon sign craze take over weddings, small businesses and even some subway stations. Now the TikTok lover in your life can indulge in the trend for themselves and own a shaped neon sign of their own.

Gracula Garlic Crusher

While garlic is typically known to repel vampires, it is no match for Gracula, the adorable garlic crusher. The viral gadget has starred in multiple viral videos on TikTok, demonstrating its power — mincing cloves of garlic in seconds. It is a top-notch TikTok Amazon gift idea.

Stanley The Quencher H2.0 (Personalized)

Shop TODAY just released our list of Gifts We Love, and the personalized Stanley Quencher made the cut. The viral water bottle once had a waitlist of more than 150,000 people. Today, you can score the water bottle and get it customized, making it the perfect personalized gift.

Prepworks Prokeeper+ Baking Storage Set

If they’re always looking for a new recipe to try, they’ll love nothing more than these storage containers designed with the home baker in mind. Highlighted features include the reusable terracotta disk that comes in the brown sugar container to help brown sugar last longer, and the leveler inside the flour container so you can get an accurate scoop every time. Videos featuring this set have garnered hundreds of thousands of likes.

Pottery Barn Teen Whimsical Waves Comforter & Sham

For the girly girl who can’t get enough of the Barbiecore trend, this frilly pink bedding is perfect. The set comes with a comforter and sham, which can be paired with white or pink sheets for the ultimate Barbie look.

Revolution InstaGLO Touchscreen Toaster


For a nice apartment or housewarming gift, treat your TikTok-loving friend to a touchscreen toaster. "I don't know how I went so long without one," one reviewer said. This two-slice toaster heats up food items without drying them out, so they have a soft and fluffy inside.

Best TikTok tech gifts

ODISTAR Desktop Vacuum Cleaner

This gift is proof that TikTok can make almost anything a viral sensation, including tiny vacuum cleaners. This desktop vacuum cleaner is battery operated and can run for 90 minutes before needing to change the batteries. This gift is perfect for anyone who works from home and snacks at their desk, someone who has a large vanity that gets hair and glitter strewn across it, or the person in your family who likes everything to be neat and tidy.

Omoton Ultra-Slim Bluetooth Keyboard


Pink is the color of the season, and with this wireless keyboard, they can bring that color everywhere with them. There are two different pink combinations to choose from, but our favorite is the rose gold board with white keys.

LED Display Digital Alarm Clock


This alarm clock is anything but average — it also doubles as a makeup mirror! It has three brightness options, two USB ports and a functional, slim design.

Cooluli Skin Care Mini Fridge


This mini fridge can hold quite a few beauty and skin care products, like serum jars and under-eye patches. This particular model can be powered by a traditional plug or a USB port, making it convenient for small spaces like a dorm or apartment.

Twelve South AirFly Pro

For those who have ever had trouble connecting your wireless headphone to an airplane TV this is the gadget you need. One end goes into the TV while the other wirelessly transmits the audio to your headphones. They will never have to fly without entertainment again.

Friendship Lamps


Friendship Lamps have amassed over 1.5 million likes and 124K+ followers on TikTok. This trending gift allows you to stay connected to friends and family through light and color. You and one other person get a set of lamps to use. When someone is thinking of you, they can tap their lamp and yours will change to the color of their choice. Many people create a color code to indicate what they are thinking as the lamps change color.

Dyson Airwrap Multi-Styler Complete

While the Dyson airwrap has a steep price tag, TikTok users have deemed it a splurge-worthy gift. One Shop TODAY contributor put the viral hair tool to the test and says, “I’ve packed away or donated every other styling tool I own” since investing in it. As of now, the hashtag #dysonairwrap has a whopping 5.5 billion views, with users offering reviews, tutorials and more.

TikTok gift ideas for boyfriends

Becko Roll Up Puzzle Mat


If their quarantine activity was doing puzzles, consider this a perfect gift. It has over 9,800 five-star Amazon ratings, so you already know people across the globe love this product.

Brümate Hopsulator Slim

After going viral on TikTok with captions like “TikTok made me buy it,” we finally understand the hype behind the Brümate Hopsulator Slim. The triple-insulated, stainless-steel can cooler is specifically designed for 12-ounce slim cans, like those for hard seltzers.

Popdarts Original Game Set


The hashtag #popdarts went viral on TikTok with more than one billion views. The game uses suction darts that stick to any smooth surface, like countertops, windows and glass doors. The package includes one orange target, three green Popdarts and three blue Popdarts. When playing, the person who gets the closest to the orange target gets three points, and every other Popdart that sticks is one point.

Big Blanket Co Original Stretch Blanket


With over 25 million views on TikTok, the gigantic throws from Big Blanket Co is a rapidly growing gift trend. The blankets are 10’ x 10’, making them big enough to snuggle under with your significant other or dog and still have plenty of extra room. The Original Stretch Blanket comes in over 20 colors, which makes this a must-get gift for anyone who loves to be cozy at home.

Unique TikTok gifts

Bug Bite Thing Suction Tool


If you’re looking for a useful gift that’s gone viral on TikTok, consider the Bug Bite Thing Suction Tool. The device uses suction to remove the irritants that cause bug bites to swell and itch. While it’s not the most glamorous gift, it’s likely going to be a favorite after your loved one uses it once.

LED Gel Light Up Fireside Glow Candle

Take their candle-burning skills to the next level with this viral candle that includes LED gel lights that activate when the wick is lit. It smells like a bonfire, giving off those summer vibes all year long. 

The Unofficial TikTok Cookbook

Salmon rice bowls, baked feta pasta, twisted bacon — these are just some of the delicious recipes that have gone viral thanks to TikTok. This unofficial TikTok cookbook will give the foodie or trend-follower tons of recipes to record themselves trying.

ReKapCreations Custom Milk Carton Bottle


Clear milk carton water bottles have been trending on TikTok lately with people using them for everything from water to boba tea. Each bottle is customizable. Getting the giftee's name on it in different colors, fonts and textures is a fun way to make the trend more personal.

The CRIMPiT Circle

This viral gift allows you to create crustless sandwiches at home. To use, simply place your bread in the device, spread your favorite filling and press down the Crimpit. When you’re done, you can pop your treat in the toaster for a warm, tasty treat. Whether you’re shopping for a home chef or child at heart, this TikTok gadget will be a game changer in the kitchen.

Hues and Cues Board Game 

Whether you’re shopping for your TikTok-obsessed friend or TikTok-obsessed family member, this viral board game will bring on the fun well after the holidays. During the game, players will test their color knowledge by connecting hues with word-based cues. In one viral video with more than 10 million views, players try to find the best hue to match popular characters Barney and Grimace. 

Terrarium Candle

These adorable candles look like they have real plants inside, but there’s no actual tending that needs to be done. The candles come with either a cactus or poppy design and have a variety of scents that can be selected.

We’re Not Really Strangers Card Game

For the teen who wants to develop a closer relationship with their friends or siblings, gift them this card game whose prompts have gone viral on TikTok. With questions such as “How are you, really?” and encouraging those playing to “dig deeper” into a certain topic, they will bond over deep conversations.

Willow Picnic Basket Set for 4

Is there anything better than a beachside picnic? Even if you don’t live on the sandy shores, this picnic basket will have you feeling the coastal grandma vibes with everything you need for an outdoor meal from plates and silverware to glasses and napkins.

Béis The Weekender

Feel like Barbie going to her Dream House with this bright pink weekender bag. The bag has two compartments — one for clothes and other necessities and the other for shoes. The back sleeve allows it to easily slip over your carry-on luggage handle, too.

BTFL Pro Roller Skates

One trend that we can all get behind is roller skating. The trend picked up steam last year and has seemed to never stop. These skates come in four colors, along with men’s and women’s sizes, so everyone in the family can get outside and enjoy rolling around the neighborhood.