/ Source: The Associated Press
THE SERVICE: Muve Music from pre-paid wireless carrier Cricket offers unlimited song downloads bundled with a $55-a-month plan that includes unlimited voice, data and texting. It's the first music plan bundled with cellphone service in the U.S.
NUMBERS: It has become one of the top unlimited mobile music plans in the United States with 100,000 subscribers, just months after launching in January.
THE CONTEXT: The quick uptake by Cricket consumers — many of whom do not have credit cards — is a rare success for the music industry, still reeling from a piracy-induced decline in CD sales and struggling to boost music sales via digital means.