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The most popular dog names of 2017 are...

Charlie's name made the cut! See the other names that made's list.
/ Source: TODAY

All dogs are equal in our eyes, but their monikers are another matter. Just like baby names come in and out of fashion each year, so it goes for pups, too.

The pet people over at have rounded up the top 100 male and female names for Fido this year — and they learned Fido didn't even make the cut.

For boy dogs, Max is No. 1 for the second year in a row. And for the girls? It's another repeat from Rover's 2016 report with Bella.

Here's a look at the most popular pooch names on the male and female lists:

Top 10 male dog names

  1. Max
  2. Charlie (one of our personal favorites!)
  3. Cooper
  4. Buddy
  5. Jack
  6. Rocky
  7. Oliver
  8. Bear
  9. Duke
  10. Tucker
Image: Charlie the Today Show puppy. January 27, 2017.
TODAY's very own Puppy With a Purpose has a popular name. "Charlie" made's 2017 list.Nathan Congleton / TODAY

Top 10 female dog names

  1. Bella
  2. Lucy
  3. Daisy
  4. Luna
  5. Lola
  6. Sadie
  7. Molly
  8. Maggie
  9. Bailey
  10. Sophie

Don't see your dog's name? Head on over to to see the full roundups. And if you still don't find your pup, take heart — just like Kathie Lee Gifford did when she looked over the lists on TODAY Wednesday.

Her Maltipoo's name is Bambino, and as far as she's concerned, there's a good reason his name wasn't there: "There's only one Bambino in the whole world."

If you are looking for a holiday present for your one-of-a-kind puppy pal or your dog-devoted friends, just check out our guide for 21 great gift ideas.