Happy Birthday, Wrangler! TODAY's puppy with a purpose turns 1

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/ Source: TODAY
By Matt Murray

TODAY's puppy with a purpose is celebrating his first birthday, and Wrangler knows how to do a birthday the right way — with a huge party, of course!

TODAY celebrated the first birthday of Wrangler and his litter with a party right at 30 Rockefeller Plaza on Friday, complete with a Wrangler photo booth, a birthday card station and an all-new Wrangler toy!

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That's right — now you can have your very own Wrangler (sort of) with a Wrangler plush toy! The only thing cuter is Wrangler himself!

Samantha Okazaki / TODAY

In honor of Wrangler's birthday, Guiding Eyes for the Blind is launching the Wrangler Scholarship. It costs $50,000 to graduate a guide dog team and Guiding Eyes never charges people for their guide and service dogs. Guiding Eyes wants to raise $400,000 by the end of the year so that they can give 8 people on the wait list the exceptional dogs that they deserve. And they'd love your help.

Check out all the highlights from Wrangler's party below!

Samantha Okazaki / TODAY
Samantha Okazaki / TODAY
Samantha Okazaki / TODAY
Samantha Okazaki / TODAY
Samantha Okazaki / TODAY

Head here to learn more about Wrangler and Guiding Eyes for the Blind.

Party treats furnished by Dylan’s Candy Bar, DAVIDsTEA and Fatty Sundays.

Wrangler scholarship disclaimer: Charges will appear on your wireless bill, or be deducted from your prepaid balance. All purchases must be authorized by account holder. Must be 18 years of age. Message and Data Rates May Apply. Read the Privacy Policy here.