Get the latest from TODAY

Sign up for our newsletter
By Kavita Varma-White

What do ducks, duchesses and directions have in common? They’re all part of the popular crowd, at least when it comes to baby names. 

Think Korie and Silas, of "Duck Dynasty" fame. Think George, as in the son of Duchess Kate, aka, the future king of England. And think Kanye (yes, seriously), the father of compass-inspired cutie North West.

They are among the biggest trends of baby names on the rise in 2013, according to BabyCenter’s annual baby names survey and list of top 100 names of 2013. In the boys category, Jackson moved up to take the top name, ending the 8-year reign of Aiden, while Sophia remained the top name for girls for the fourth year in a row.

While the list is not the official Social Security Administration list, it is based on the names of a large sample, the 550,000 babies born this year to moms registered on BabyCenter’s website.

Linda Murray, BabyCenter Global editor in chief, says names with personal meaning – such as family names, grandparents and inspiring role models— were behind many of the top baby name trends.

On the list of top 10 boys names are: Jackson, Aiden, Liam, Lucas, Noah, Mason, Jayden, Ethan, Jacob and Jack. The list of top 10 girls names is: Sophia, Emma, Olivia, Isabella, Mia, Ava, Lily, Zoe, Emily and Chloe.

See the full list of top 100 names on BabyCenter

Murray adds that this year, more than half of moms say they found name inspiration in people they know, while celebrity influence was on the decline.

But, even though celeb names are less popular, some are still moving up in presence on the list. Of the key characters on the reality show "Duck Dynasty," the name Korie increased by 89 percent and Mia was up 44 percent while Phil, Sadie and Silas were up 32, 23 and 15 percent, respectively.

What’s the appeal of this camouflage-loving crew? Moms apparently love their likable personalities and that they are a loving, funny family of real Americans who have made it big, the study found.

Of course it’s no surprise that royal baby George has such a powerful influence, but one twist is that the name George — for a girl — is up 37 percent in popularity, while versions Giorgio and Georgia also went up.

What was more surprising was that baby North West gave both her parents names a boost, with Kanye going up 38 percent, likely a result of his improved image since he has shown himself to be a family man. The name West is up 22 percent and Kimberly is up 6 percent. 

In other celebrity upticks, the women of the HBO show "Girls" have all become a hit, with character names Marnie and Shoshanna up 62 and 67 percent, respectively. Meanwhile, series creator Lena Dunham’s name moved up by 26 percent, more than double that of her character name of Hannah.

And while the gals from "Girls" are a hit, celebrity bad girls are decidedly not. The study found that some celebs who received negative press in the past year had their name popularity tumble, such as Reese Witherspoon (Reese went down 45 percent), Paula Deen (Paula was down 20 percent), and Lindsay Lohan (Lindsay was down 17 percent).  

Among the TODAY anchors’ names, Al and Hoda had the most gains in popularity, with Al increasing by 18 percent, and Hoda by 15 percent. Willie had a modest gain of 4 percent. Savannah and Carson both had the biggest drop of 12 percent while the names Matt and Natalie dropped by 11 percent.

What about Kathie Lee and Tamron? Well, BabyCenter found no babies with those names in its database. Maybe next year, ladies.