/ Source: TODAY
One devoted dad went to great lengths to ensure that his child had the best possible "Minions" moviegoing experience.
An image of the father and his young son decked out in yellow T-shirts, denim overalls and even goggles resembling those worn by the beloved banana-hued characters who star in the "Despicable Me" franchise has gone viral since it was posted on Reddit Sunday.
MORE: The dachshunds dressed as Minions from 'Despicable Me' will brighten your day
"Father of the year award goes to this gentleman who was taking a very excited boy to the movies," Reddit user Boba_F37T, who evidently snapped the festive pair on the subway, captioned the cute photo.
More more cuteness, see 10 adorable "Minions look-alikes.