The country's first broadcast network aimed at African-American audiences is set to debut at noon, when audiences will see the 1970s black cult favorite, "The Wiz."
Atlanta-based Bounce TV is an over-the air channel supported by sponsors, targeting African Americans between ages 25 to 54. It is designed to be carried on the digital signals of local television stations.
Bounce will feature a programming mix of motion pictures, sports documentaries and faith-based programs, and will air 24 hours a day, seven days a week. As the network grows, it also plans to produce original programming
Bounce TV will be seen in several markets nationwide, including Chicago, Philadelphia, Houston, San Francisco, Milwaukee, Indianapolis and Atlanta.
Martin Luther King III and Ambassador Andrew Young are among the network's founders.