IE 11 is not supported. For an optimal experience visit our site on another browser.

Ken woos — and wins back — his ex, Barbie

After a long period of wooing that included going to such extremes as advertising his love all throughout New York City and L.A., Barbie is taking her main man Ken back. "No doll can resist a sweet talker like Ken," said Barbie.
/ Source: TODAY contributor

She said yes!

After a long period of wooing that included going to such extremes as advertising his love all throughout New York City, Barbie is taking her main man Ken back.

“I'm in awe of the lengths Ken went to profess his love,” Barbie told — through a spokesperson — of their Valentine’s Day reunion. “He knows how to sweep a doll off her feet!”

Ken left no stone unturned in his quest to get the bodacious blonde back. He put his heart on his proverbial sleeve, posting on billboards starting Jan. 24 and on the Times Square Jumbotron starting Feb. 7 with such sentiments as “Barbie, I want you back,” “Barbie, you’re the only doll for me,” “Barbie, we were made for each other,” and a favorite, “Barbie, we may be plastic but our love is real.”“Every doll dreams of romance and being swept off her feet,” Barbie continued. “Ken’s made that dream come true!”

Ken got some help from his parent company, Mattel, which ran the campaign in New York City and Los Angeles.

The plastic pair have a long history — logging in some 43 years as significant others — going through many looks, themes and hair colors.

The two were introduced in 1961 on the beach when Barbie was a blond and Ken sported brown locks. When the two officially became boyfriend and girlfriend in 1962, he was the blond and she had adopted some brunette glamour.

The disco era was good to the pair, both blond, glamorous and ready to party on a dance floor or at the beach (hello, Malibu Barbie and her dune buggy).

Apparently, Barbie likes that beach look a little too much, as it was the root of her unraveling from Ken. In 2004, she took up with Blaine, an Australian surfer dude, and kicked Ken to the curb. There have been flirtations since then, but it seems that momentum for Ken started building after his appearance in “Toy Story 3,” which portrayed him as the ultimate bachelor.

Getting back together seemed to be their ultimate destiny. “No doll can resist a sweet talker like Ken,” Barbie added.

Reuniting with Barbie is the cherry on the sundae for Ken, as this is his time. His ultimate bachelor status has inspired a new online reality show called “Genuine Ken: Search for the Great American Boyfriend.”

And Ken took center stage last evening for a very special exhibit at Christie’s in New York City, during Mercedes-Benz New York Fashion Week. Six of the best menswear designers working today designed exclusive looks, inspired by Ken, which were then worked into vignettes among Christie’s contemporary art. CFDA/Vogue Fashion Fund winner Billy Reid, Michael Bastian, Nicholas K, Robert Geller, Simon Spurr and Yigal Azrouel all created custom outfits for our favorite man about town.

In honor of their reunited state, Mattel is issuing a bathing-suited Barbie and Ken “She Said Yes” set for a mere $5 as a nod to the original dolls from the '60s.

Talk about a love story for the ages.