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Cool clicks: Navigating the best online fashion

Wondering where to stock up on everything from work clothes to athletic attire? Access the coolest brands, from Detroit to Denmark, from the comfort of your home!
/ Source: TODAY

Cultivate your personal style and amp up your wardrobe — in an instant. What makes shopping the Web so impressive is you can get items from around the world, without leaving the comfort of home. No matter where you live, access the coolest brands from Detroit to Denmark! InStyle deputy managing editorLisa Arbetterpresents fantastic fall fashion:

How to shop onlineThough there is no surefire strategy to find the best fit when shopping online, but there are helpful tips InStyle recommends, including:

  • Use all the fitting information on the site
  • Shop sites that allow for customer feedback
  • Stick to brands you are familiar with
  • Buy two sizes and return one (only economical if returns are free)

Ann Taylor’s entire collection has been updated with a fresh new look. Their site now caters to petites with a wide selection available for smaller frames and many of their looks can take you from the work day into the night. For example, a metallic tweed pencil skirt is a classic must-have piece that can look just as good in the office as at a cocktail party. 

Piperlime has become a one-stop online shop that handpicks the best shoes, handbags, apparel and jewelry of the season from the most coveted brands. is where the fabulous designer bags hail from. Made famous in "Sex and the City," and formerly known as Bag, Borrow or Steal, it features designer and couture handbags, jewelry, sunglasses and watches to be borrowed on an as-needed time frame, weekly, monthly, or simply for special events. 

Silk Sunray Pleat Floral Top, $90;
Silk/Cashmere/Wool Ruffle Cardigan, $95;
Metallic Tweed Pencil Skirt, $118;
Me Too Locket 14 Suede Pumps, $99;
Chanel Patent Quilted Bag, available to rent at

Once you see yourself in Lululemon’s flattering long-lasting yoga and running clothes, you’ll be converted. These items are not only workout appropriate, but also chic enough to wear beyond the yoga studio. And, known for their infinite shoe selection, now offers fashionable clothing as well.

Ariel Tank, $52;
Stride Jacket, $108;
Roxy Athletix Rules Capri, $52;
Nike Zoom Quick Sister and Sneakers, $78;
Nike Heritage Print Club '09 Bag, $79;

Casual L.A. style
A good fashion boutique is well-edited and offers something you can’t get anywhere else, which is exactly what does. It's filled with tons of exclusive items and designer lines, that are usually hard to find online. is the world’s most vibrant handmade marketplace, offering millions of unique items from sellers in more than 150 countries. Shoppers are connected with independent creators and designers to find inspiring handmade goods.

Tissue T-shirt, $55;
S.W.O.R.D. leather jacket,
Handmade vintage handbag by Simone Camille,
Dior Sunglasses, available to rent at
Butterfly necklace, Mo and Mo at
Turquoise Ring, Autumn Equinox at
Wanted Stirrup Boots, $80;

Vintage '80s
Focusing on '80s style, which is back in a huge way, takes an innovative approach: Alongside clothing truly from that memorable decade, they offer a great new grouping inspired by the era.

Accessorize with pieces from to shop the best boutiques in Paris, London, Florence and other hip European cities — all in the same place. Extending your reach overseas means discovering cool new brands and being able to get your hands on styles from more familiar names that have sold out here.

Vintage Sequin Shirt, $68;
Blank Denim Jeans, $78;
Chanel Small Tote, available to rent at
Alexis Bittar Gold Cocktail Ring, available to rent at
Jeffrey Campbell Palace Bootie,
Gold Metal and Black Bead Bracelets, Feathers Boutique, London, available at

NYC chic
The clothes are edgy but not bafflingly so; and help anyone outside of NYC achieve a very chic and easy palette of black and gray. offers coveted shoes, must-haves for each season. is for you if you’re into having pieces that no one else has including unique dresses, shoes and accessories with plenty under $100.

Phamous Marble Blazer,
Style Stalker Grey and Black Mesh Dress,
OAK  Oxford Heels,
Michael Kors Neon Clutch, available to rent at
Purple Beaded Statement Necklace, $59; Ezra Exclusive at

For more information, check out InStyle’s latest issue or go to