Orange is the color of sunshine, gladiolas and CreamSicles. The bright and fabulous shade has been on handbags and in home décor for the past few years, but this summer, it will become the ‘It’ color for cars. The 2012 Toyota Prius C comes in Habanero, an optimistic and bright shade of orange that just makes you smile. And since the Prius C gets 53 mpg in the city and sells for under $20,00
Feisty and fun, the Chevy Sonic hatchback appeals to the boy racer, especially in Inferno Orange.Chevrolet / Today
By VroomGirls
Orange is the color of sunshine, gladiolas and CreamSicles. The bright and fabulous shade has been on handbags and in home décor for the past few years, but this summer, it will become the ‘It’ color for cars.
The 2012 Toyota Prius C comes in Habanero, an optimistic and bright shade of orange that just makes you smile. And since the Prius C gets 53 mpg in the city and sells for under $20,000, the editors of VroomGirls.com thinks it’s the ‘cheap and cheerful’ leader of a growing pack of tangerine-hued rides.
“It’s not quite a Dunkin' Donuts color, it’s juicy and has the element of surprise,” says Janis Ambrose Shard, manager of color in the design department at Toyota, Lexus and Scion. “For the Prius C, it’s got all of that DNA: fun, joyful and saturated.”
The snail-like economy could have something to do with the recent emergence of happy citrus-hued cars. “Everyday, we’re outside and watching the cars pass by,” says Shard. “When we see joyful, bright colors, we naturally feel better. And we all need that lately.”
Several other carmakers have hopped on the citrus wagon, too. Check out these sweet rides: