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'Unbreakable Kimmy Schmidt' star Tituss Burgess launches brand of pinot noir

/ Source: TODAY

One of the most memorable parts of the first season of "Unbreakable Kimmy Schmidt" was Tituss Burgess' campy music video, "Peeno Noir," which became a fan favorite for its delightfully absurd lyrics.

And now the scene-stealing actor has some good news for viewers (and vino lovers): He's launching his very own brand of pinot noir!

Burgess made the announcement with an Instagram video that shows him happily pouring himself a glass of Pino by Tituss.

"To be enjoyed by all the fabulous Kings and Kweens. Pinot makes things fun," he wrote.

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According to the brand's website, the wine will be available for $24.99 a bottle, and orders will start shipping on March 14.

Until then, fans can tide themselves over by watching the hilarious "Peeno Noir" video in all its glory.

When Burgess visited TODAY last year, he revealed that the improvised lyrics were a last-minute addition to the song.

"At the table read, I was like, 'What's the melody?' And they were like, 'Don't worry, we're going to come up with something,'" he said.

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"Then it's suddenly the day of the shoot and I hadn't gotten any information about the song. They were like, 'Whatever comes out comes out.' They were literally throwing out words."

Season 2 of "Unbreakable Kimmy Schmidt" premieres on Netflix April 15.