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Fran Sales

Associate SEO Editor

Francesca (Fran) is a former associate SEO editor for Shop TODAY. She was also previously associate commerce editor at Simply Recipes, The Spruce Eats and Liquor.com.

Fran considers herself an expert in helping readers make the most informed shopping decisions. Her mission? To make sure shoppers are getting the best guidance and most salient information — so they can find the product that's actually right for them: whether that's a customized coffee mug, a body lotion or a nurse-approved sneaker.

Francesca (Fran) is a former associate SEO editor for Shop TODAY. She was also previously associate commerce editor at Simply Recipes, The Spruce Eats and Liquor.com.

Fran considers herself an expert in helping readers make the most informed shopping decisions. Her mission? To make sure shoppers are getting the best guidance and most salient information — so they can find the product that's actually right for them: whether that's a customized coffee mug, a body lotion or a nurse-approved sneaker.

Latest from Fran Sales

3d ago

Are neck lines bothering you? Derms share the right ingredients for this skin concern

Our neck skin often ages faster than our face. Experts say the best neck creams target sag, wrinkles, dark spots & more. Their top picks include RoC, DRMTLGY, No7.
3d ago

Derms share tips for finding the right firming lotions and creams to combat loose skin

Looking to tighten your skin? Derms and shoppers point to the best firming body lotions and creams from brands like RoC, No7, Sol de Janeiro and Nivea.
4d ago

17 ergonomic pillows that help with sleep and posture — and why you need one, per experts

Sleep and spine pros say the best ergonomic pillows help with spine and joint health, whether you're sleeping or reading. See top picks from Amazon, Kohl's and more.
6d ago

Dry, itchy skin? These are the body washes dermatologists recommend — starting at $5

Body wash not helping your dry, itchy skin? Here are the best moisturizing body washes for dry skin that dermatologists recommend.
9d ago

Every cream, serum and lotion you need for your anti-aging skin care routine

Here are the best anti-aging skin care products, according to dermatologists. Find out top picks from Differin, Cerave and more.
10d ago

Here’s how you can prevent female hair loss, plus expert-approved products to help

We consulted derms and hairstylists to compile our list of the best products for thinning hair. Shop from brands like Hers, Pura D'Or, R+Co, Kérastase and more.
10d ago

Sticks, sprays or creams: Which deodorant is best for you? Derms explain and share their favorites

How do you find the right deodorant? Using a derm's expert advice, we looked for the best deodorants and antiperspirants, from Dove, Lume, Native and more.
12d ago

Combat brassy hair with these 13 purple shampoos recommended by experts, editors and shoppers

Blonde or gray hair can be hard to brighten, but the best purple shampoos can help. We tapped experts and users for picks from Redken, Olaplex, L'Oreal, more.
13d ago

Yes, there are bras for small busts: A guide to finding the right fit

Here are the best bras for small busts, according to bra experts. Our expert- and staff-chosen picks include True & Co, Pepper, Free People, Lulalu and more.
13d ago

Shop the best natural dry shampoos that start at only $11 — plus expert tips

We researched and asked experts for the best natural dry shampoos to revive every kind of hair type. See top-rated options from Verb, Prose, Act+Acre and more.
17d ago

19 trendy and timeless denim jackets to wear all year long

Best denim jackets for women to wear with almost everything. Stylists share how to find the right one; plus, 19 dark-wash, light-wash and oversized picks.