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7 bestsellers shoppers can't stop buying — and they're all under $30

Images from the plaza: Blistering temperatures doesn't stop TODAY fans

Rich from Shiloh, Illinois says hello to his daughter Abby, who suffers from Arterio-Venous Malformation, but is leaving the hospital TODAY!
Rich from Shiloh, Illinois says hello to his daughter Abby, who suffers from Arterio-Venous Malformation, but is leaving the hospital TODAY!Brittany Fuerstenberg/NBC News / Today
By allDAY
Drew, 6, little brother Evan, 3, and mom Nikki, wish Grandpa P a Happy 64th Birthday!
Drew, 6, little brother Evan, 3, and mom Nikki, wish Grandpa P a Happy 64th Birthday!Today
Rich from Shiloh, Illinois says hello to his daughter Abby, who suffers from Arterio-Venous Malformation, but is leaving the hospital TODAY!
Rich from Shiloh, Illinois says hello to his daughter Abby, who suffers from Arterio-Venous Malformation, but is leaving the hospital TODAY!Brittany Fuerstenberg/NBC News / Today
These Texans bundle up TODAY.
These Texans bundle up TODAY.Brittany Fuerstenberg/NBC News / Today
TODAY Show Employee met fellow Mineran resident on the plaza.
TODAY Show Employee met fellow Mineran resident on the plaza.Brittany Fuerstenberg/NBC News / Today