Get the Best Professional Web Content at ExceptionalArticles.com - One Low Price Per Article, Easy Ordering, Fast Turnaround
What Recession? NBC Bumps 09 Super Bowl Ad Prices By 10% |
| Published: May 6, 2008, 1:02 pm |
|
NBC, who will televise next year's Super Bowl, must be feeling confident about the 2009 economy, because they're making $3 million the entry point for a 30 second Super Bowl ad, says the Wall Street Journal. This represents a 10% increase in price--double the normal yearly ad price increase--at a time when most ad budgets are shrinking. Last year, Fox charged $2.7 million on average, but a few of the last spots were going for $3 million. NBC is betting that last year's uber-rated, thriller of a Bowl will make advertisers pony up the cash for 2009. And it really needs to make that bet pay off: It's experiencing an ad slowdown, which probably won't change in light of its weak television offerings. [ Full article ] |
 Blog link
Rating: 0 
|
No Comments...