Chocolate Rain: YouTube Hack, Screw Up, or Something Else?

Published: July 27, 2007, 7:42 pm

Tags: social networking, social software, youtube

A bizarre event on YouTube yesterday set off rumors that the site had been hacked: Tay Zonday, a sort of William Hung for the YouTube generation who may or may not be in on the joke, suddenly dominated the Featured Videos list. His song, Chocolate Rain (embedded above) and a number of responses from equally talented individuals were seemingly picked to fill all the featured slots that day. Was YouTube being uncharacteristically ironic with its video choices? A post on the YouTube blog (pulled from Google cache) seemed to confirm that they were, and attracted negative comments from those content creators desperate to be featured: Tay Zonday Day What’s up with “chocolate rain”? Many of you have been following the rapid rise and response videos surrounding a music video from a unique talent. To give proper credit to the millions who have bonded with Tay Zonday and his song “Chocolate Rain,” we’ve gathered the 12 responses with the best rating

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