Social Media Marketing And Blog Promotion: An Introduction

Published: April 20, 2008, 1:31 am

I have written many posts about blog promotion, discussing ways to make your blog visible in the blogosphere. When weblogs were introduced to the world about a decade back, no one ever imagined their growth and popularity at this scale in such short time period. When niche blogs started to emerge and competition grew, ways to market and promote blogs also changed drastically. Social Media has emerged as a major weapon in marketing and promoting your online presence. Does it work? How to utilize the power of social media for brand creation and influencing your readers?Image credit : Jeff MilnerYes, it does work and have the power to create a strong network that follow you, adore you and make others follow the same path. Thus, you can leverage the resulting fan following in creating a readership and building your own brand with strong network. The whole idea of social media marketing is based on two principlesPower to influenceAbility to networkThe latter comes automatically when you

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