Social Media Marketing Strategy #1: Re-Submitting Linkbaits for Viral Success

Published: September 5, 2007, 5:08 pm

As you might already know, link baits are content, tools or webpages specifically created to pull in links and traffic from other websites and popular social media websites like Digg or Reddit. Creating an effective link bait can take a lot of time and effort and I think initial control over the distribution process is very important. You want someone who has influence or connections to submit or promote your link bait to the social community you are targeting. This increases the potential for eventual success on many levels. Submitting your link bait using a very weak account on social voting or news sites will not allow you get the prominence you deserve, primarily because there isn’t enough initial support to propel your link bait into the limelight. However, sometimes even power users might not have the ability to make your link bait go viral. Blame it on the saturated of news, the inherent bias against your domain or the inappropriateness of your article. There are dozens

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