Bringing Your Online Community To Life: Preparing - What's Your Advice? |
| Published: July 29, 2008, 10:40 pm |
| Tags: social change non profits ngos |
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Flickr Photo by Four Doxn An online community is an interactive group of people who are joined together by a common interest. As more and more nonprofits join social networking sites, connects with people on blogs or set up a presence on a larger online social networking site like Facebook, Digg, or YouTube, a critical factor for their success is having an online community engagement strategy. Otherwise, the online community becomes a ghost town. An engaged and passionate online community (like what we see on BlogHer) has many benefits. For nonprofits, it can help their organization attract more traffic, loyal supporters, more content, more links, and other values. But it requires investing the time to build relationships with members (yes, even one-on-one interaction) or what we call "network weaving skills." Before rushing in to "build a community" there are a lot of questions to be asked. It requires some hard work to create something that's [ Full article ] |
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